Jen Kinal of The Bold Entrepreneur Podcast discusses how to monetize a podcast, even without a huge number of downloads. She emphasizes the importance of intentionality behind the podcast, ensuring content aligns with business goals. Jen highlights building authority and creating "know, like, and trust" with the audience to make them more receptive to offers.

What to Expect in This Episode:

• Podcast Monetization: Strategies for making money from a podcast, even with a smaller audience.
• Affiliate Marketing: Using affiliate links to earn commissions on recommended products.
• Selling Own Products/Services: Promoting and selling your own offerings through the podcast.
• Building Authority: Establishing yourself as an expert in your niche.
• Content Strategy: Planning and creating podcast content aligned with business goals.

Key Takeaways

• You don't need a huge number of downloads (e.g., 10,000 per episode) to monetize your podcast.
• Intentionality is crucial. Make sure your podcast content aligns with your overall business goals.
• Build authority and create a "know, like, and trust" factor with your audience. This makes them more likely to engage with your offers.
• Affiliate marketing is an easy way to start monetizing. Share products you genuinely love and use affiliate links.
• Your podcast is an extension of your brand. Use it to connect with your audience and showcase your expertise.

Resources:

The Bold Marketing Calendar (Trello Template): Jen Trello template designed to help entrepreneurs align their marketing efforts with their business goals - https://jenkinal.myflodesk.com/

Connect with Host Jen Kinal:

Instagram: https://www.instagram.com/jenkinal/

Website: https://jenkinal.com/

Facebook: https://www.facebook.com/jenkinalcreativebrand

LinkedIn: http://www.linkedin.com/in/jenniferkinal

Join us at the Be Bold Conference:

Ready to connect, grow, and get bold in your business? Grab your ticket to The Be Bold Conference — a powerful one-day event designed for women in business who are ready to level up. Don’t wait — tickets are limited! https://jenkinal.com/be-bold-conference/

Be a Guest on the Bold Entrepreneur Podcast:

Have a story to share? Reach out to be a guest on the Bold Entrepreneur Podcast. We’d love to hear from you! Connect with us and let’s grow, learn, and thrive together.

Stay Bold and Dream Big!

Intro and Outro music credit to Mikhail Smusev and Pixabay

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