This is your ultimate guide to navigating the wild ride of launching a small business - packed real talk, expert strategies, and inspiring success stories. Catch new episodes every Thursday.
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This is your ultimate guide to navigating the wild ride of launching a small business - packed real talk, expert strategies, and inspiring success stories. Catch new episodes every Thursday.
How Harry’s co-founder turns customers into lifelong fans
The Big Idea with Elizabeth Gore
24 minutes
1 week ago
How Harry’s co-founder turns customers into lifelong fans
Here’s the secret to building brand loyalty: create things people actually like.
This week on The Big Idea with Elizabeth Gore, Harry’s co-founder and Mammoth Brands co-CEO Jeff Raider joins the show to answer the question: How do I create customer loyalty? Mammoth Brands, the parent company to Harry’s, Flamingo, Lumē, and Mando, prides itself on their motto, “create things people like more.” Raider shares his entrepreneurial stories with Gore and explains how putting the customer at the forefront of every business decision has helped generate brand loyalty.
Yahoo Finance’s The Big Idea with Elizabeth Gore takes you on a journey with America’s entrepreneurs as they navigate the world of small business.
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Yahoo Finance’s The Big Idea with Elizabeth Gore is hosted by Elizabeth Gore. It is developed and produced by Lauren Pokedoff.
The Big Idea with Elizabeth Gore
This is your ultimate guide to navigating the wild ride of launching a small business - packed real talk, expert strategies, and inspiring success stories. Catch new episodes every Thursday.
