In this powerful episode of The Better Than Rich Show, Mike and Andrew sit down with Geoff Woods — entrepreneur, podcast host, and the voice behind The ONE Thing — for a raw conversation about how to think bigger, act intentionally, and structure your life to support your goals.
Geoff shares how losing 40% of his income in one week led him to an unexpected opportunity that reshaped his life. He explains the habit-building framework behind The ONE Thing, the shift from consuming to producing, and how business owners can stop being the bottleneck in their own success.
This episode isn’t about doing more — it’s about doing what matters most.
🔑 Key Takeaways
- Why most entrepreneurs stay stuck in “consumer mode”
- The biggest mindset shift that helps you stop reacting and start leading
- Geoff’s habit framework for building identity-based behaviors
- How to focus on the right thing when everything feels important
- The power of models and mentors in shaping your path
- Why success comes from saying yes to less, not more
- How to reverse engineer your goals with clarity and alignment
Chapters:
- 00:00:00 - Kicking Things Off: Why Thinking Bigger Still Isn’t Big Enough
- 00:00:17 - From Bullied Kid to Bold Leader: A Personal Journey of Identity
- 00:01:16 - Welcome Back to The Better Than Rich Show
- 00:01:22 - Meet Geoff Woods: Championing Strategic Growth with AI
- 00:01:34 - Rethinking AI: It’s Not Just Tech, It’s Transformation
- 00:03:49 - Bridging the Gap: Aligning Vision, Strategy & Execution
- 00:05:05 - Leading with AI: A New Era of Empowered Leadership
- 00:06:41 - Stop Doing It All: Let AI Become Your Strategic Wingman
- 00:11:26 - Prompt Engineering Unlocked: The Power of the CRIT Framework
- 00:14:42 - Turning Pipe Dreams into Playbooks: AI & Impossible Goals
- 00:22:05 - Your AI Advisory Board: Leverage the Future, Now
- 00:25:07 - High-Level Thinking: The Executive Leadership Blueprint
- 00:25:49 - Planning Smarter: Using AI for Strategic Edge
- 00:26:19 - Don’t Overthink It: Simple AI Tools That Just Work
- 00:28:14 - Building Your Own GPT: Custom Tools for Custom Wins
- 00:29:35 - Inside Custom GPTs: Practical Applications for Real Results
- 00:32:26 - Leveling Up: Developing Real-World AI Mastery
- 00:35:26 - AI Agents in Action: Real Use Cases, Real Leverage
- 00:42:18 - Becoming the AI-Driven Leader: The Shift Every Business Needs
- 00:44:00 - Final Insights: Resources, Reflections & Next Steps
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