In today's episode we meet Steffi and Cesar, the married co-owners of Sheepdog CrossFit. Their journey begins thousands of miles from here in their home country of Dominican Republic. 7 years ago, they relocated to Canada and found themselves looking for a way to plug into their new community. They found that instant fit at Surrey Athletics, a CrossFit gym that welcomed them with opened arms. Eventually their love of CrossFit lead them to jump into gym ownership as part of a team of 5 owners. We talk about the unique structure of their business, challenges they have overcome, how they keep their community together, and more!
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BestBox is a gym management software and mentorship company focused on the boutique fitness facilities like CrossFit, Bootcamp, HIIT, Functional Fitness, and Personal Training. We are based in Vancouver, BC, Canada and also own/operate two of our own facilities - Campus CrossFit & Athletics and The Trainers Box
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Some Key Moments:
00:36 - Get to know Cesar and Steffi from Sheepdog CrossFit
07:42 - Starting CrossFit and Moving to Canada from the Dominican Republic
20:09 - How did they go from athletes to CrossFit gym owners? How is their ownership team structured?
40:00 - Challenges they have faced being gym owners and how they overcame them
43:20 - How to keep your gym community engaged and connected
46:32 - Tools and systems they use to run their business efficiently
1:04 - Sharing about why they love being gym owners and coaches
1:14 - Advice to gym owners! Hint: Don't try to do it all on your own