On today's episode we meet fitness entrepreneur Erin Osborne. She began her career in event planning before becoming a doula and recognizing the desperate need for pre and postnatal fitness options other than yoga. She started her own fitness company, Muscles & Mommies, and 10 years later, she's still loving her work. She eschews quick fixes and is instead focused on supporting women to feel more comfortable in their post-baby body while truly tuning in with themselves. We chat with her about the systems she uses to stay organized and keep things easy for her clients as we as how to create boundaries and balance work and life as a solo entrepreneur.
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Text us: 1-800-541-3004
BestBox is a gym management software and mentorship company focused on the boutique fitness facilities like CrossFit, Bootcamp, HIIT, Functional Fitness, and Personal Training. We are based in Vancouver, BC, Canada and also own/operate two of our own facilities - Campus CrossFit & Athletics and The Trainers Box
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Some Key Moments:
01:37 Get to know Erin, the owner of Muscles & Mommies, and how she got started.
11:14 What is Muscles & Mommies and how does Erin structure her schedule and offerings
17:04 Moving cities, letting go of all her clients and starting over - how did she do it?
22:17 Common misconceptions she hears from women after birth looking to get back into training
29:27 Embracing virtual training and how she continues to use Zoom as her clients need and want it (busy moms and all!)
31:54 What systems Erin uses to run her business and stay organized. How these systems allow her to create boundaries for herself and protect her family time.
44:37 What role does social media play in the business
49:19 The ripple effect that fitness and health has on her clients' lives
51:37 Advice for a new fitness entrepreneur
