How do you run one of the largest PR firms in the world, set standards for the industry, and continue to innovate and expand? Kathy Bloomgarden joins us this week on the podcast to tell us about her career journey and running a global PR agency her father started in 1948! Under Dr. Bloomgarden's leadership, Ruder Finn opened up one of the first global communication offices in China over 25 years ago, growing to eight offices in the region. Please tune in to hear about how she built a career i...
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How do you run one of the largest PR firms in the world, set standards for the industry, and continue to innovate and expand? Kathy Bloomgarden joins us this week on the podcast to tell us about her career journey and running a global PR agency her father started in 1948! Under Dr. Bloomgarden's leadership, Ruder Finn opened up one of the first global communication offices in China over 25 years ago, growing to eight offices in the region. Please tune in to hear about how she built a career i...
EP 86: Female Co-Founder Alana Arnold On Selling Luxury Cookies and Utilizing Marketing Trends
The Badass CEO
22 minutes
3 years ago
EP 86: Female Co-Founder Alana Arnold On Selling Luxury Cookies and Utilizing Marketing Trends
Alana Arnold is the co-founder and director of operations of Last Crumb, a luxury direct-to-consumer cookie company. Alana has grown her business by utilizing previous marketing experience and trends such as “drop culture” to build hype and popularity around the products. Through these “drops”, Last Crumb has grown a loyal following and an email list of over 125,000 people! Tune in to hear about Alana’s career journey prior to Last Crumb, how she is utilizing marketing trends to grow, and why...
The Badass CEO
How do you run one of the largest PR firms in the world, set standards for the industry, and continue to innovate and expand? Kathy Bloomgarden joins us this week on the podcast to tell us about her career journey and running a global PR agency her father started in 1948! Under Dr. Bloomgarden's leadership, Ruder Finn opened up one of the first global communication offices in China over 25 years ago, growing to eight offices in the region. Please tune in to hear about how she built a career i...
