In this episode of the B2B Brand180 podcast, Linda interviews Nick Loise from the Sales Performance Team. They discuss branding and marketing strategies that businesses can apply for a complete 180-degree shift in their marketing efforts. Nick discusses the importance of strong brand positioning and trust. Key topics include mapping ideal customer profiles (ICP), crafting targeted messaging, and overcoming common industry challenges, B2B lead generation, optimal sales processes, a...
All content for The B2B BRAND180 Podcast with Linda Fanaras is the property of Linda Fanaras and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
In this episode of the B2B Brand180 podcast, Linda interviews Nick Loise from the Sales Performance Team. They discuss branding and marketing strategies that businesses can apply for a complete 180-degree shift in their marketing efforts. Nick discusses the importance of strong brand positioning and trust. Key topics include mapping ideal customer profiles (ICP), crafting targeted messaging, and overcoming common industry challenges, B2B lead generation, optimal sales processes, a...
Maximizing Traditional Sales Strategies for B2B Growth with Neil Rogers, Marketing Professional, Speaker & Author
The B2B BRAND180 Podcast with Linda Fanaras
20 minutes
1 year ago
Maximizing Traditional Sales Strategies for B2B Growth with Neil Rogers, Marketing Professional, Speaker & Author
In this episode of B2B Brand180, Linda interviews Neil Rogers, a sales and marketing professional and owner of Rogers Marketing. Neil shares his journey from working behind a bar to authoring the book 'Bar Tips', emphasizing the value of learning about people, organization, and sales in a non-traditional setting. Neil introduces the concept of 'positive activity,' combining mindfulness with productivity to see solutions instead of problems, rooted in his personal...
The B2B BRAND180 Podcast with Linda Fanaras
In this episode of the B2B Brand180 podcast, Linda interviews Nick Loise from the Sales Performance Team. They discuss branding and marketing strategies that businesses can apply for a complete 180-degree shift in their marketing efforts. Nick discusses the importance of strong brand positioning and trust. Key topics include mapping ideal customer profiles (ICP), crafting targeted messaging, and overcoming common industry challenges, B2B lead generation, optimal sales processes, a...
