Everyone sees the speed… but few ever see the business behind it.In this episode of The Automotive Advantage, we sit down with Ida Zetterström, NHRA Top Fuel driver, European champion, and one of the most exciting rising stars in drag racing.Ida breaks down what it really takes to race at 330+ mph:

• How she built her brand from racing bikes in Europe to piloting the quickest cars on earth.
• The true cost of running Top Fuel in America vs. Europe.
• Why sponsorships are about more than logos on cars and how she’s bringing new brands into the sport.
• The behind-the-scenes hustle that makes racing possible.
• Why companies of any size can get involved and see a return on investment.

This is the insider’s look at motorsport sponsorship that no one else is talking about - the dollars, the strategy, the opportunities - and it might just change the way you think about racing.👉 Follow Ida on Instagram: @dragsterfia👉 Subscribe for more episodes of The Automotive Advantage