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The Authority Builder Podcast
Steve Gordon
348 episodes
3 months ago
The Authority Builder Podcast is the place to come if you are building a professional practice and want to be seen as the leader in your market. We interview the top experts throughout professional services and share insights to help you grow your firm and be positioned as the only choice the clients ever want. “Nothing in this world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent.” ― Calvin Coolidge, 30th President of the United States
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All content for The Authority Builder Podcast is the property of Steve Gordon and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Authority Builder Podcast is the place to come if you are building a professional practice and want to be seen as the leader in your market. We interview the top experts throughout professional services and share insights to help you grow your firm and be positioned as the only choice the clients ever want. “Nothing in this world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent.” ― Calvin Coolidge, 30th President of the United States
Show more...
Marketing
Business
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Rewind: Work by Referral Only - Part 2
The Authority Builder Podcast
33 minutes
2 years ago
Rewind: Work by Referral Only - Part 2

This is Part 2 of a 3-part series of building your “by-referral-only” client flow this year. If you missed Part 1 you can find it here.


Last week, we looked at why the old model of referrals doesn’t work consistently. Today, we’re diving into the mechanics of the new, easier model.

In this episode, you’ll discover how to use your best ideas to multiply your referrals…

How to create a “mission” bigger than you that your clients can buy into (and why it’s essential to growing referrals)...

Why you need to move down the buyer-readiness pyramid if you want to smooth out the feast-or-famine cycle of business development.

Part 2 is now live…

The Authority Builder Podcast
The Authority Builder Podcast is the place to come if you are building a professional practice and want to be seen as the leader in your market. We interview the top experts throughout professional services and share insights to help you grow your firm and be positioned as the only choice the clients ever want. “Nothing in this world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent.” ― Calvin Coolidge, 30th President of the United States