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The Authority Builder Podcast
Steve Gordon
348 episodes
3 months ago
The Authority Builder Podcast is the place to come if you are building a professional practice and want to be seen as the leader in your market. We interview the top experts throughout professional services and share insights to help you grow your firm and be positioned as the only choice the clients ever want. “Nothing in this world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent.” ― Calvin Coolidge, 30th President of the United States
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Marketing
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All content for The Authority Builder Podcast is the property of Steve Gordon and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Authority Builder Podcast is the place to come if you are building a professional practice and want to be seen as the leader in your market. We interview the top experts throughout professional services and share insights to help you grow your firm and be positioned as the only choice the clients ever want. “Nothing in this world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent.” ― Calvin Coolidge, 30th President of the United States
Show more...
Marketing
Business
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Rewind: Work by Referral Only - Part 1
The Authority Builder Podcast
22 minutes
2 years ago
Rewind: Work by Referral Only - Part 1

It's time to get refocused on the basics…block and tackling. In business development, that means referrals.


Why?


Referral prospects are 400 times more likely to do business with you than prospects from cold media or cold outreach. FOUR. HUNDRED. TIMES. MORE.


When surveyed, 64% of business owners say they get the majority of their business from referral.


Yet, 80% say they have no system or process for generating referrals.


So…


Starting this week on the podcast, I’m doing a 3-part series to help you build your “by-referral-only” pipeline of new clients.

Part 1 is live now… 

The Authority Builder Podcast
The Authority Builder Podcast is the place to come if you are building a professional practice and want to be seen as the leader in your market. We interview the top experts throughout professional services and share insights to help you grow your firm and be positioned as the only choice the clients ever want. “Nothing in this world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent.” ― Calvin Coolidge, 30th President of the United States