James Knight has spent over 30 years researching, testing, and teaching iMA, a universal color-based language system that he created. iMA is designed to help people connect with one another by identifying which of the iMA dialects or communication comfort zones they fall into, and then assigning them one of four iMA colors. In addition to his written content, affiliates, and practioners, James uses Soundwise to deliver informational audio courses, so that iMA users can learn more about their unique color. 

While James has spent years developing his quality content, he says that "Soundwise has helped [him] created an experience that's more memorable.” Tune into this episode of The Audio Creator School to learn why!

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