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The Art of Giving a F*ck
Sophia Hroom
5 episodes
9 months ago

"The Art of Giving a F*ck" is a podcast for small business owners and entrepreneurs who want to learn the art of personalization.


It's going to be helpful, educational and entertaining to anyone who does one-on-one marketing, who networks and understands the value of building relationships with their prospects.


This show will cover the following topics and more:


  • what is personalization,
  • why is it working,
  • why personalize at all,
  • how to do it,
  • how NOT to do it,
  • how to develop the right mindset for it


Join me at "The Art of Giving a F*ck" and make your marketing personal!


Visit the official website here.



Hosted on Acast. See acast.com/privacy for more information.

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Marketing
Education,
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Entrepreneurship,
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All content for The Art of Giving a F*ck is the property of Sophia Hroom and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

"The Art of Giving a F*ck" is a podcast for small business owners and entrepreneurs who want to learn the art of personalization.


It's going to be helpful, educational and entertaining to anyone who does one-on-one marketing, who networks and understands the value of building relationships with their prospects.


This show will cover the following topics and more:


  • what is personalization,
  • why is it working,
  • why personalize at all,
  • how to do it,
  • how NOT to do it,
  • how to develop the right mindset for it


Join me at "The Art of Giving a F*ck" and make your marketing personal!


Visit the official website here.



Hosted on Acast. See acast.com/privacy for more information.

Show more...
Marketing
Education,
Business,
Entrepreneurship,
How To
https://assets.pippa.io/shows/66df2b3be43b7932e447fa9f/1726593564052-26a10bbc-9142-495a-9ccc-ce2790605395.jpeg
How to personalize? The most effective components of a personalized message.
The Art of Giving a F*ck
19 minutes 37 seconds
1 year ago
How to personalize? The most effective components of a personalized message.

Today's topic: the main components of a personalized message.

Here's what I touch on in this episode:


  • how versatile personalization as a method really is,
  • a quick note about why you better be active on Linkedin,
  • what does a personalized Linkedin connection request look like,
  • the basics of introducing yourself in the first interaction,
  • why does your occupation need to be relevant to your prospect,
  • component #1 or what you and your prospect have in common,
  • Chris Voss, his book and the quote about the similarity principle,
  • component #2 or finding what matters to your prospect,
  • what to talk about with your prospect and how to approach it,
  • component #3 or bringing value to your current and potential clients,
  • bits of wisdom about what it takes to personalize and how it affects trust


- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -


The theme song of my podcast is called "Тема Прошлого Лета" by Tequillajazzz, used with permission.

Listen on Spotify.


Visit the official website of "The Art of Giving a F*ck"!


If you have any questions or comments for me, reach out via Linkedin or e-mail sophia@hroom.ca.


Thanks for checking out this episode!



Hosted on Acast. See acast.com/privacy for more information.

The Art of Giving a F*ck

"The Art of Giving a F*ck" is a podcast for small business owners and entrepreneurs who want to learn the art of personalization.


It's going to be helpful, educational and entertaining to anyone who does one-on-one marketing, who networks and understands the value of building relationships with their prospects.


This show will cover the following topics and more:


  • what is personalization,
  • why is it working,
  • why personalize at all,
  • how to do it,
  • how NOT to do it,
  • how to develop the right mindset for it


Join me at "The Art of Giving a F*ck" and make your marketing personal!


Visit the official website here.



Hosted on Acast. See acast.com/privacy for more information.