The Art of Charm is where self-motivated people, just like you, come to learn from the company’s coaches about to how to master human dynamics, relationships, and becoming your best self with the help of Johnny and AJ, the company’s founders. Johnny and AJ bring their 11 years of coaching experience from their famous Bootcamps, where they host clients in Los Angeles from all over the world and they share their stories, best practices and themselves on this weekly podcast. Not only does The Art of Charm help everyday people, including active members of the military, learn how to become higher performers, better spouses, partners, and coworkers, they dig deep into human behavior, the science behind it, and demystify what we do and why we do it.
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The Art of Charm is where self-motivated people, just like you, come to learn from the company’s coaches about to how to master human dynamics, relationships, and becoming your best self with the help of Johnny and AJ, the company’s founders. Johnny and AJ bring their 11 years of coaching experience from their famous Bootcamps, where they host clients in Los Angeles from all over the world and they share their stories, best practices and themselves on this weekly podcast. Not only does The Art of Charm help everyday people, including active members of the military, learn how to become higher performers, better spouses, partners, and coworkers, they dig deep into human behavior, the science behind it, and demystify what we do and why we do it.
Ever wonder how top performers turn casual small talk into career-changing conversations? In this episode of Social Intelligence Brief, AJ and Johnny reveal the 3L Protocol — a proven system used by intelligence operatives and elite networkers to make powerful connections fast.
You’ll learn how to identify emotional signals in conversation, reflect them back authentically, and turn them into trust through micro-favors — all without sounding manipulative or forced. Whether you’re at a networking event, a date, or a team meeting, this framework helps you move from surface-level chatter to deep rapport in under 30 seconds.
This isn’t about asking better questions — it’s about noticing better.
What to Listen For
[00:00:00] The hidden skill that turns small talk into influence[00:00:27] Why high-value people respond to social intelligence — not effort[00:02:02] The 3L Protocol: Listen, Label, Leverage[00:03:24] How to recognize goals, constraints, and emotional cues[00:04:21] The difference between labeling and giving advice[00:05:23] Real-world example: turning a casual chat into trust[00:06:21] How to use “micro-favors” to show value fast[00:07:47] Examples for networking, dating, and professional settings[00:09:21] The secret to effortless alignment and emotional connection[00:10:35] Final recap: Listen. Label. Leverage.
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Curious about your influence level?
Get your Influence Index Score today!
Take this 60-second quiz to find out how your influence stacks up against top performers at theartofcharm.com/influence.
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The Art of Charm
The Art of Charm is where self-motivated people, just like you, come to learn from the company’s coaches about to how to master human dynamics, relationships, and becoming your best self with the help of Johnny and AJ, the company’s founders. Johnny and AJ bring their 11 years of coaching experience from their famous Bootcamps, where they host clients in Los Angeles from all over the world and they share their stories, best practices and themselves on this weekly podcast. Not only does The Art of Charm help everyday people, including active members of the military, learn how to become higher performers, better spouses, partners, and coworkers, they dig deep into human behavior, the science behind it, and demystify what we do and why we do it.
