As shared in prior podcasts; the Anti-Fragile approach begins with a virtual community as a low-cost, light-weight method for establishing a beachhead, and leverages revenues generated as well as community engagement to accelerate the acquisition of any physical amenities that the community may define as necessary to community growth.
And consistent with Anti-Fragile best practices: community engagement itself is accelerated through activation of various forms of soft capital (as briefly illustrated in this short video), inclusive to time, attention, relationship, and trust capitals, which reduces the necessity to secure upfront hard capital to “buy” people’s time and engagement.
The result is a low-cost entry that begins virtually, designed to reach those who are in a state of outrage, so they might transition into lasting stewardship, through step-by-step action.
Kent Dahlgren (of 214 Alpha) created this brief introductory video about Bene Esse to share the story, we also discuss it on the most recent podcast and in this Medium article written by Kent. An added bonus is that both Ruth Glendinning's company (Future Story Lab) and 214 Alpha have developed a 'copy and paste' franchise model that can be customized to the land owner's existing revenue streams, as illustrated in this brief “behind the scenes” video.
Existing landowners stand to gain the following benefits:
In this manner, a small disciplined team of community activists might negotiate with existing landowners to address the root conditions of generational poverty and trauma by delivering upon a mutually-beneficial model designed to both elevate the value of existing land while creating the basis of growing generational wealth, which strengthens our connections to our roots.
