The Amp Podcast is brought to you by Ampere Analysis, a media research firm based in London. This podcast discusses the latest insights and trends across the global media, sports and games industry.
Production by Rory Gooderick.
Follow us on twitter: @AmpereAnalysis.
Sign up to The Amp weekly newsletter here.
Hosted on Acast. See acast.com/privacy for more information.
The Amp Podcast is brought to you by Ampere Analysis, a media research firm based in London. This podcast discusses the latest insights and trends across the global media, sports and games industry.
Production by Rory Gooderick.
Follow us on twitter: @AmpereAnalysis.
Sign up to The Amp weekly newsletter here.
Hosted on Acast. See acast.com/privacy for more information.
On this month's episode we sit down media veteran Hernan Lopez to discuss Netflix's engagement, advertising and how new content formats are reshaping the business of streaming.
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TIMESTAMPS:
00:00 - 03:00 - Introductions
03:00 - 10:45 - Overview of Netflix Q3 results, and does Netflix have an engagement problem?
10:45 - 15:54 - How can Netflix boost engagement?
15:54 - 24:35 - Current advertising trends on streaming
24:35 - 28:25 - Driving engagement through content and UI
28:25 - 36:20 - Netflix's Spotify deal and how it can compete with YouTube
36:20 - 46:30 - What purpose do live sports serve for streaming platforms?
46:30 - 50:16 - How does sports IP perform across platforms?
50:16 - 51:19 - Closing remarks
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Production by Rory Gooderick and Omima Elmattawaa
Follow Ampere Analysis on Twitter: @AmpereAnalysis
Sign up to The Amp weekly newsletter here
Hosted on Acast. See acast.com/privacy for more information.