In this high-value episode of Amazing Authorities, Mitch Carson sits down with Anika Jackson — podcaster, educator, brand strategist, and host of Your Brand Amplified — to break down what it really takes to build a podcast that earns attention, builds credibility, and generates meaningful revenue.
Anika didn’t go viral. She didn’t rely on social media hype. She built her show through consistency, strategic optimization, community partnerships, and smart monetization — eventually reaching 100,000 downloads per month and nearly 600 episodes published.
Her journey reveals that podcast success is not about overnight fame — it’s about the long game: mastering the craft, reinvesting early revenue, diversifying income streams, and treating your show like a business from day one.
In this conversation, you’ll learn:
🎙️ The 100 Episode Rule — Why podcasting requires commitment before growth and sponsorships take off
📈 Monetization That Works — How Anika earned $2K–$5K/month early through partnerships and reinvestment
🤝 Affiliate & Network Strategies — Expanding income beyond traditional brand sponsors
🔍 SEO + Direct Ads vs. Social Media — Why discoverability comes from keywords and distribution, not viral content
🎓 Teaching and Coaching — Supporting podcasters through university programs and hands-on production guidance
🤖 AI + Podcasting — How Anika is integrating smart tools to streamline workflows and differentiate in a growing market
Anika proves that podcasting is not a trend — it is a lasting media channel for authority-building, relationship-building, and business growth. Her approach is both practical and visionary, blending industry wisdom with forward-thinking strategy.
🌍 Learn More About Anika Jackson
🎧 Podcast: Your Brand Amplified
🌐 Website: AnikaJackson.com
📚 Courses & Coaching: Podcast Strategy | Production Support | AI Tools
🎓 Faculty: University of Southern California — PR, Media & Branding
🌍 Learn More About Anika Jackson
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