This podcast explains how AI is changing the Product Marketing Manager role from doing tasks manually to setting up systems that do the work for you. It covers things like automating brand voice, tracking competitors in real time, and sending super personalised emails. PMMs aren’t just writing content, they’re building smart systems so they can focus more on strategy and creativity.
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This podcast explains how AI is changing the Product Marketing Manager role from doing tasks manually to setting up systems that do the work for you. It covers things like automating brand voice, tracking competitors in real time, and sending super personalised emails. PMMs aren’t just writing content, they’re building smart systems so they can focus more on strategy and creativity.
Episode 4: AI Is Reinventing Market Research to be Faster, Smarter, & Cheaper
The AI Product Marketing Playbook
22 minutes 13 seconds
4 months ago
Episode 4: AI Is Reinventing Market Research to be Faster, Smarter, & Cheaper
AI simulation is revolutionising market research. It creates generative AI agents that mimic real people using rich interview data. This allows for faster, smarter, and cheaper insights, moving beyond slow, biased surveys that take weeks. Now, get real-time understanding of consumer behaviour, test ideas, and make better, quicker decisions, turning research into a continuous competitive advantage.
The AI Product Marketing Playbook
This podcast explains how AI is changing the Product Marketing Manager role from doing tasks manually to setting up systems that do the work for you. It covers things like automating brand voice, tracking competitors in real time, and sending super personalised emails. PMMs aren’t just writing content, they’re building smart systems so they can focus more on strategy and creativity.
