This podcast explains how AI is changing the Product Marketing Manager role from doing tasks manually to setting up systems that do the work for you. It covers things like automating brand voice, tracking competitors in real time, and sending super personalised emails. PMMs aren’t just writing content, they’re building smart systems so they can focus more on strategy and creativity.
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This podcast explains how AI is changing the Product Marketing Manager role from doing tasks manually to setting up systems that do the work for you. It covers things like automating brand voice, tracking competitors in real time, and sending super personalised emails. PMMs aren’t just writing content, they’re building smart systems so they can focus more on strategy and creativity.
EMERGENCY EPISODE: Lessons from Grow a Garden's Record-Breaking Engagement
The AI Product Marketing Playbook
18 minutes 41 seconds
4 months ago
EMERGENCY EPISODE: Lessons from Grow a Garden's Record-Breaking Engagement
Forget Fortnite! A 16-year-old's simple Roblox game, 'Grow a Garden', just shattered gaming records with 21.3 million players. This wasn't luck, learn how it mastered human psychology, built a cooperative community, embraced radical simplicity, and carved out a 'blue ocean' market. It proves authentic, user-centric design beats big budgets for viral, sustained engagement. A blueprint for modern marketers.
The AI Product Marketing Playbook
This podcast explains how AI is changing the Product Marketing Manager role from doing tasks manually to setting up systems that do the work for you. It covers things like automating brand voice, tracking competitors in real time, and sending super personalised emails. PMMs aren’t just writing content, they’re building smart systems so they can focus more on strategy and creativity.
