Tools for Creative Leadership and The Power of Conviction

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The Afternoon Shift

Brady Sadler

20 episodes

5 days ago

The Afternoon Shift is a hub for mid-career marketing, media, and creative professionals navigating what’s next. Hosted by Brady Sadler, this show explores how to thrive, not just survive, during the most pivotal stretch of our careers. What started with a few small group conversations quickly became something deeper: research, newsletter, events, a growing community, and now these recorded conversations. We're sitting down with incredible leaders across a wide range of businesses, to dig into personal stories, practical solutions, and the bigger questions shaping our work and our lives right now. This isn’t just a show. It’s part of a larger effort to turn ideas into collaborations, and connections into meaningful work. Because we believe career should be more of a team sport. If this sounds like your kind of community, please hit the follow button. That's a small way you can help us connect with more people. Thanks for listening. Join Us: https://theafternoonshift.com/ Host: https://www.linkedin.com/in/bradysadler/

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Marketing

Business,

Careers

Tools for Creative Leadership and The Power of Conviction

The Afternoon Shift

48 minutes

1 month ago

Tools for Creative Leadership and The Power of Conviction

If you’re leading a company, department, or team, this conversation is for you.

If you’re running your own consultancy, doing fractional work, or guiding clients in your role at an agency, you’re in the right place.

And if you believe in the power of self expression and the opportunity to make an impact by leaning into your own creativity, yes, this is a must-listen.

I met this week's guest, Deo Mwano, over 15 years ago.

He was still in school, but already making waves as a leader and creator.

I can still remember being in the room, memorized, as he delivered his TedX speech and dance performance in 2011, sharing his incredible personal journey, and ultimately his mission to help inspire, motivate, and make a positive impact.

Well, today he’s delivering on that mission as a creator, entrepreneur, consultant, advisor, tech founder, educator, choreographer, musician, community leader, father and so much more.

We dig into concrete lessons for leadership, including a 3-step process Deo uses in his own work helping leaders: 1) Self Reflection 2) Validation 3) Adaptability

We go through individual case studies of his work with specific individuals.

We also go deep into a specific negotiation and how Deo stayed true to his values.

And of course we talk about his technology company, MirrorIM, and how he’s helping people tap into their intrinsic motivators to learn, grow, and change.

But my favorite part is when Deo shares what motivates him to be so prolific in his own creative process, why he wants us all to remember the power and opportunity we have as creators, especially right now given the rise of AI.

And finally, what it looks like when he’s in flow making music.

This is a totally unique and valuable episode, and I’m extremely grateful to Deo for sharing his expertise and wisdom.

Let’s keep making career more of a team sport.

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Connect with Deo on LinkedIn

Visit the website for his consultancy DMC, to learn more about how to work with him in a one-on-one or group setting

Check out Deo's tech company to help you and your company accomplish more: MirrorIM

Watch Deo's TedX Talk
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Host: Brady Sadler

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Show Art: Kyle Mosher