The Advocacy Channel: A Customer Marketing Podcast
impact.com
35 episodes
4 weeks ago
Advocacy and customer marketing have become hot topics in the modern marketing world, and for good reason. The brands that get ahead in competitive industries are ones that purposefully build and leverage the advocacy and loyalty of their customers, prospects, partners, and supporters to drive new and repeat business.
Join us every month as we go behind the scenes with marketing experts across industries to uncover the best insights and strategies when it comes to engaging your audience and building advocacy.
All content for The Advocacy Channel: A Customer Marketing Podcast is the property of impact.com and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Advocacy and customer marketing have become hot topics in the modern marketing world, and for good reason. The brands that get ahead in competitive industries are ones that purposefully build and leverage the advocacy and loyalty of their customers, prospects, partners, and supporters to drive new and repeat business.
Join us every month as we go behind the scenes with marketing experts across industries to uncover the best insights and strategies when it comes to engaging your audience and building advocacy.
What’s New in Customer Marketing 2023 With Scott K Wilder
The Advocacy Channel: A Customer Marketing Podcast
34 minutes 55 seconds
2 years ago
What’s New in Customer Marketing 2023 With Scott K Wilder
After so many incredible discussions with customer marketing experts from all over the world, we’re delighted to welcome back special guest Scott K. Wilder to The Advocacy Channel to round out the year.
As the VP of Customer, Partner and Community Engagement at Base, Scott has over 20 years of experience delivering customer advocacy programs for companies like Hubspot, Google, Marketo, Coursera, and Apple.
Customer Marketing in 2023
Scott joined us in Episode 8 to help us understand several important lessons in customer advocacy and is back to discuss what's new in customer marketing and what to expect in the new year.
Happy holidays from everyone at The Advocacy Channel! We can’t wait to share more with you in 2023.
Connect with Scott on LinkedIn: https://www.linkedin.com/in/wilder/
Visit the CLG Campus: https://clgcampus.base.ai/
Connect with us:
Get more customer marketing insights and strategies at impact.com/blog/
Connect with host Will on LinkedIn: www.linkedin.com/in/wifraser/
Have a question? Suggestion? Email us at advocacychannel@impact.com
The Advocacy Channel: A Customer Marketing Podcast
Advocacy and customer marketing have become hot topics in the modern marketing world, and for good reason. The brands that get ahead in competitive industries are ones that purposefully build and leverage the advocacy and loyalty of their customers, prospects, partners, and supporters to drive new and repeat business.
Join us every month as we go behind the scenes with marketing experts across industries to uncover the best insights and strategies when it comes to engaging your audience and building advocacy.
