Yash is the Co-Founder & CTO @ Nova Benefits. Founded in 2020, Nova Benefits helps companies get the best-in-class group health insurance plans and wellness benefits for their employees. In this episode, we talk about what everyone should know about company insurance but doesn't until it's too late. We go over Yash's journey of kick-starting Nova Benefits from the ground up, and building products across insurance, benefits and wellness. Nova Benefits: https://www.novabenefits.com Yash: https://www.linkedin.com/in/yashg2 Adi: LinkedIn: https://www.linkedin.com/in/TheOfficialAdi Twitter: https://twitter.com/The_OfficialAdi Timestamps: 00:21 Mission of Nova Benefits 02:25 Evolution of Work Culture 5:34 Services offered from Nova Benefits 9:18 Things that an Employee must know 11:22 Start of Nova Benefits 12:00 Ideal Customer of Nova Benefits 13:08 10 Year Mission of Nova Benefits 13:47 Tech that powers Nova Benefits 18:21 Do Employees also get Nova Benefits 19:51 Licencing and Regulations 20:57 The Journey of Yash Gupta 27:05 Go to Market Journey 29:19 Friends and Family Reaction 30:30 Work life Balance 33:39 Things you wish you know sooner 40:28 Open Opportunities in the Industry 45:57 Engineering Culture at Nova Benefits 48:10 Approach towards LLM 51:16 Philosophy of Every Engineer being Full Stack 53:35 How did you narrow down on the Problem 1:04:06 What's Next for Nova Benifits 1:06:28 Pricing Ranges 1:10:54 Reaching out to Nova Benefits