📞 Want to win with AI but don't know where to begin and don’t want to experiment on your own? Want to know exactly where AI can save your club time, money, and headaches?
Our Ace AI Audits uncover high-impact opportunities to streamline operations, boost member service, and eliminate inefficiencies using the free and paid AI tools available to you today.
Before you invest in new tech, let us show you what’s possible—and what you might be missing.
Call us at 1-866-838-8581 and ask for more information on our Ace AI Audits. We’ll send details right away.
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In this episode of The AceCall.ai Podcast, we sit down with Martin Piché, General Manager & COO of Scarboro Golf & Country Club—the only 18-hole A.W. Tillinghast course in Canada.
Martin shares his uncommon path from superintendent to GM/COO and the leadership mindset that journey forged: team-first, data-informed, and relentlessly member-focused.
We dig into Scarboro’s multi-year capital plan—including a full irrigation system replacement, tee and bunker upgrades aligned to Tillinghast intent, and a new sports lounge overlooking simulators and an indoor putting green—and how transparent communication kept members, boards, and staff aligned at every step.
What you’ll learn:
✅ How a superintendent’s eye for detail, budgeting, and planning translates into club-wide leadership
✅ The playbook for on-time/on-budget capital projects: clear scope, contractor communication, and real contingencies
✅ Practical ways to over-communicate milestones (drones, photos, timelines) to build member buy-in
✅ Why cross-training and “all-hands” culture beat silos—especially during renovations
✅ Where AI fits today at clubs: GPS-guided spraying, modern irrigation controls, ChatGPT for drafting and data analysis
✅ Near-term AI wins: staff scheduling, reception/chatbots, range-pick robots—and why AI should free staff to be more member-facing, not replace them
✅ Governance takeaways: use AI to surface better comparisons and trends, but make decisions anchored in club culture and mission
If you’re a GM, board member, or department leader aiming to modernize without losing your club’s soul, this conversation is packed with practical wisdom you can use this season.
🎧 Listen now—and subscribe for more expert interviews at the intersection of private-club leadership, culture, and AI.
🔗 Available on Apple, Spotify, and all major podcast platforms
#ScarboroGolf #Tillinghast #PrivateClubLeadership #GolfClubGovernance #MemberExperience #CapitalProjects #AIForGolf #VoiceAI #GolfOperations #TheAceCallAIPodcast #AceCallAI
📞 Want to win with AI but don't know where to begin and don't want to experiment and figure it out on your own? Want to know exactly where AI can save your club time, money, and headaches?
Our Ace AI Audits uncover high-impact opportunities to streamline operations, boost member service, and eliminate inefficiencies leveraging the free and paid AI tools available to you today.
Before you invest in new tech, let us show you what’s possible—and what you’re possibly missing.
Call us today at 1-866-838-8581 and ask for more information on our Ace AI Audits and we will send it over right away.
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In this episode of The AceCall.ai Podcast, we sit down with John Turley-Ewart, a longtime member, past board director, and passionate private club steward at Scarboro Golf and Country Club—a historic Tillinghast-designed club facing existential questions just a decade ago.
John brings a unique blend of experience as a published business historian, regulatory consultant, and devoted member who helped guide Scarboro through a critical transformation: from aging demographics and financial uncertainty to a thriving, family-focused club with a waitlist and a renewed sense of purpose.
We explore the behind-the-scenes board decisions and member-led movements that:
✅ Sunsetted curling to refocus on Scarboro’s core identity as a golf-first club
✅ Attracted a younger, family-oriented demographic without sacrificing legacy culture
✅ Leveraged member referrals and proximity to rebuild a vibrant, sticky membership
✅ Managed governance shifts, capital planning, and intergenerational change
✅ Used data and communication to unify staff, members, and management
✅ Created a forward-looking culture rooted in openness, sustainability, and purpose
John also shares how AI tools could shape the future of governance, improve decision-making, and free up teams to deliver even more high-touch hospitality—without losing the heart of what makes private clubs so special.
If you’re a GM, board member, or club leader looking to modernize without losing your identity, this conversation is filled with practical insight, long-term thinking, and lessons from a club that’s lived through it all.
🎧 Listen now to learn how Scarboro evolved from struggle to strength—and how your club can too.
👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert interviews and insights at the intersection of private club leadership, culture, and A.I.
🔗 Available on Apple, Spotify, and all major podcast platforms
#SavingScarboro #GolfClubGovernance #PrivateClubLeadership #GolfClubCulture #AIForGolf #BoardLeadership #ClubTurnaround #VoiceAI #GolfBusiness #ScarboroGolfClub #TillinghastDesign #TheAceCallAIPodcast
In this episode of The AceCall.ai Podcast, we sit down with Daniel Beauregard, General Manager and COO of Cataraqui Golf and Country Club—a classic Stanley Thompson-designed gem in Kingston, Ontario.
Daniel’s path from executive chef to the corner office spans decades of hands-on leadership at respected clubs like Scarborough, Oshawa, and Meadowbrook.
Now at the helm of Cataraqui, he brings a humble, member-first philosophy with a modern eye toward operational efficiency, staff empowerment, and selective tech adoption.
In this conversation, Daniel shares:
✅ How ChatGPT is already saving hours in board prep and meeting minutes
✅ Why he wishes club management software had AI search built in—and what that could unlock
✅ The candid truth about AI fears, staff hesitation, and member privacy
✅ A vision for a future where clubs know member preferences before they need to explicitly express them.
✅ How Tagmarshal and GG Golf are transforming tee sheet fairness and pace-of-play
✅ His practical approach to conflict resolution, delegation, and team-building
✅ Why walking the property is still his most important daily habit
Whether you’re leading a private club today or working your way toward the GM’s chair, this episode is packed with timeless insights, relatable challenges, and forward-looking perspectives on where club leadership is headed.
🎧 Listen now to hear how Daniel blends tradition with tech, and how you can apply his wisdom at your own club—especially as AI becomes a bigger part of the conversation.
👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert interviews and insights at the intersection of hospitality, leadership, and A.I. in golf.
🔗 Available on Apple, Spotify, and all major podcast platforms
--
📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™—a short, high-value guide designed to help you maximize your productivity with ChatGPT, whether you’re brand new to it or already using AI.
Just let our AI Receptionist know that’s what you’re calling for and we’ll send it right over.
And while you're at it, test our “AceCall Golf Club” Receptionist—ask it anything a caller might ask a semi-private, year-round golf club. You’ll be amazed at what Voice AI can do for your operation.
--
#PrivateClubLeadership #GolfClubManagement #AIForGolf #DanielBeauregard #CataraquiGolf #VoiceAI #Tagmarshal #GGGolf #ChatGPTforClubs #GolfOperations #TheAceCallAIPodcast #ClubCulture #GolfManagementCanada #GolfClubInnovation #GolfGM #MemberExperience #TeeSheetFairness
📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™—a short, high-value guide designed to help you maximize your productivity with ChatGPT, whether you’re brand new to it or already using AI.
Just let our AI Receptionist know that’s what you’re calling for and we’ll send it right over.
And while you're at it, test our “AceCall Golf Club” Receptionist—ask it anything a caller might ask a semi-private, year-round golf club. You’ll be amazed at what Voice AI can do for your operation.
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In this episode of The AceCall.ai Podcast, we sit down with Murray McCourt, General Manager and Executive Professional at The Ranch Golf & Country Club in Edmonton, Alberta—one of the most in-demand public courses in Canada.
Murray is a rare blend of operator, owner, and leader. Under his guidance, The Ranch has become a case study in what’s possible when legendary culture, strategic differentiation, and long-term thinking collide.
We dive deep into how Murray and his team have:
✅ Built a combined 94 years of staff loyalty—with 10-year contracts across key roles
✅ Hosted over 190 tournaments per year while maintaining pace, quality, and culture
✅ Turned a $0 loyalty program into a $16M+ revenue engine with 12,500 app users
✅ Used COVID as a turning point to eliminate no-shows and shorten round times
✅ Created a guest experience so strong, golfers consider it a win just to get a tee time
We also explore Murray’s business mindset, his origin story from junior hockey GM to golf course owner, and how he’s thinking about AI tools that reduce busywork and let staff focus more on hospitality and service.
Whether you manage a public, semi-private, or private club, Murray’s clarity, commitment, and culture-first leadership model is a powerful template for long-term success.
🎧 Listen now to hear how one Alberta golf course rose to the top—and what you can learn from the man who helped it get there.
👉 Don’t forget to subscribe to The AceCall.ai Podcast wherever you listen to audios for more expert interviews and insights at the intersection of hospitality, leadership, and AI in golf and other private club operations.
🔗 Available on Apple, Spotify, and all major podcast platforms
#GolfClubLeadership #GolfManagement #PublicGolf #GolfBusiness #StaffRetention #CustomerLoyalty #ClubCulture #MurrayMcCourt #TheRanchGolf #AIForGolf #VoiceAI #TheAceCallPodcast #GolfInnovation #TeeSheetOptimization #GolfOperations
📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™—a short, high-value guide designed to help you maximize your productivity with ChatGPT, whether you’re brand new to it or already using AI.
Just let our AI Receptionist know that’s what you’re calling for and we’ll send it right over.
And while you're at it, test our “AceCall Golf Club” Receptionist—ask it anything a caller might ask a semi-private, year-round golf club. You’ll be amazed at what Voice AI can do for your operation.
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In this episode of The AceCall.ai Podcast, we sit down with Barry Forth, Owner and General Manager of Copetown Woods Golf Club—a one-of-a-kind public course built on his family’s former broccoli farm just outside Hamilton, Ontario.
Barry’s story is legendary. From helping his dad open the course in 2003, to leaving for seven years to run RBC’s global golf portfolio, and then returning to reimagine Copetown Woods with a fearless mix of creativity, humor, and business savvy—he’s redefined what a public golf course can be.
We dive into Barry’s unfiltered take on:
✅ Turning long weekends into sold-out brand events with limited-edition merch
✅ Ditching bunkers rakes and old rules in favor of speed, fun, and freedom
✅ Launching the Public Player Society loyalty model—Copetown’s answer to memberships
✅ Building a service culture that keeps staff and golfers coming back
✅ Growing a strong and highly engaged social media and Instagram following with playful, self-deprecating content
✅ Leveraging data and partnerships (like with TaylorMade and Levelwear) to drive revenue
✅ And how AI fits into the future of club operations—from staffing to scheduling to marketing
This episode is a must-listen for any golf operator who’s tired of hearing “that’s just the way we’ve always done it.”
🎧 Listen now to hear how Barry is flipping the script on public golf—with guts, grit, and an occasional clown costume.
👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert interviews and insights at the intersection of hospitality, leadership, and A.I. in golf.
🔗 Available on Apple, Spotify, and all major podcast platforms
#PublicGolf #GolfInnovation #BarryForth #CopetownWoods #GolfMarketing #GolfClubLeadership #GolfCourseManagement #VoiceAI #AIForGolf #TheAceCallAIPodcast #CanadianGolf
📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™—a short, high-value guide designed to help you maximize your productivity with ChatGPT, whether you’re brand new to it or already using AI.
Just let our AI Receptionist know that’s what you’re calling for and we’ll send it right over.
And while you're at it, test our “AceCall Golf Club” Receptionist—ask it anything a caller might ask a semi-private, year-round golf club. You’ll be amazed at what Voice AI can do for your operation.
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In this episode of The AceCall.ai Podcast, we sit down with David Main, the General Manager and COO of Lambton Golf and Country Club, one of Canada’s most historic and respected private clubs.
With over two decades of executive leadership across top-tier clubs—including Brampton, Beacon Hall, Beech Grove, Toronto Lawn, and now Lambton—David brings a wealth of insight into what modern leadership in golf club management truly requires.
We explore the new rules of leading golf clubs—where empathy, culture, and emotional intelligence are just as critical as operations and finance.
David shares how he and his team are:
✅ Building a culture of belonging—for both members and staff
✅ Bringing succession planning and staff growth into the light
✅ Responding to inappropriate member behaviour with empathy and firm values
✅ Creating space for personal wellness and calm under pressure
✅ Starting to integrate AI to elevate communications, reduce admin, and improve the member experience
He also dives into how Lambton is experimenting with AI tools to simplify board presentations, improve communication touchpoints, and even explore a custom-built AI assistant named after their legendary founder, George S. Lyon.
Whether you’re a GM, department head, or aspiring club leader, this episode is packed with hard-earned wisdom, actionable advice, and a refreshing take on where the private club industry is headed.
🎧 Listen now to learn how you can lead your club with more clarity, care, and creativity—and how AI is quietly becoming one of the most powerful tools in a GM’s toolkit.
👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert interviews and insights at the intersection of hospitality, leadership, and A.I. in golf.
🔗 Available on Apple, Spotify, and all major podcast platforms
#GolfClubLeadership #GolfManagement #PrivateClubCulture #ClubGM #VoiceAI #AIForGolf #ClubInnovation #GolfBusiness #CanadianGolf #LambtonGolfClub #DavidMain #SuccessionPlanning #EmotionalIntelligence #TheAceCallPodcast
📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.
Just let our AI Receptionist know that's what you’re calling for and we’ll send it over to you right away.
And while you’re at it, test our demo “AceCall Golf Club” AI Receptionist—ask it anything a member or guest might ask a private golf club. You’ll be amazed at what Voice AI can do for your operation.
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🎙️ In this episode of The AceCall.ai Podcast, we sit down with Joseph Murphy, General Manager of The National Golf Club of Canada—one of the most iconic and prestigious private clubs in the country.
Joe brings over 40 years of private club leadership experience to the mic, including senior roles at top-tier clubs like St. George’s, Scarboro, Islington, and Thornhill.
At every stop, he's built a reputation for exceptional governance, member-first thinking, and cultural excellence.
This episode is a masterclass in timeless private club management—delivered by someone who’s seen it all.
We go deep into:
✅ Why culture must be engineered, not left to chance
✅ The art of guiding a board (instead of just reporting to one)
✅ How to build staff loyalty—even with seasonal turnover
✅ Avoiding the “membership panic” trap that erodes club culture
✅ How governance done right sets the whole club up for success
✅ Joe’s perspective on where AI fits—and how it can support (not replace) hospitality
Joe also shares how he uses ChatGPT personally to save time, and why Voice AI tools like AceCall could play a big role in streamlining service without sacrificing the human touch.
Whether you’re a General Manager, Golf Pro, or part of a club leadership team, this conversation is packed with wisdom you can take straight to your next board meeting or strategy session.
🔗 Plus, hear Joe’s candid reflections on the future of private clubs, the importance of mentorship, and the next generation of leadership our industry will need to thrive.
🎧 Listen now to hear from one of the most respected names in Canadian club management—and take away real lessons to elevate your operations and member experience.
👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert insights on AI, leadership, and innovation in golf club management.
🔗 Listen on Apple, Spotify, Google, and all major podcast platforms.
#AI #GolfPodcast #GolfClubManagement #PrivateClubLeadership #Governance #ClubCulture #GolfOperations #GolfStaffing #CanadianGolf #TheNationalGolfClub #VoiceAI #ChatGPTForGolf #AIinClubs #GolfClubStrategy #AceCallAI
📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.
Just let our AI Receptionist know that's what you’re calling for and we’ll send it over to you right away.
And test our “AceCall Golf Club” receptionist while you're at it—ask it anything a caller might ask a semi-private, year-round golf club. You’ll be amazed at what Voice AI can do for your operation.-----------------------------------------------------------------
In this episode of The AceCall.ai Podcast, we sit down with Cameron Cox, PGA of Canada Class ‘A’ Golf Professional and Head Professional at the iconic Glen Abbey Golf Club.
While many in the golf industry are still wondering how AI fits into their operations, Cameron is already leading by example—quietly transforming his club’s day-to-day with practical, homegrown AI solutions.
Cameron shares how he’s leveraged tools like ChatGPT, Grok, and Google Apps Script to streamline operations, enhance member experiences, and free up valuable time for his team.
From building a custom Pace of Play Tracker, to creating a live betting and leaderboard app for member-guest tournaments, to using AI for event branding, retail management, and post-lesson communications—Cameron proves that you don’t need to be a software engineer to innovate in golf.
We dive deep into:
How curiosity and a bias for action sparked Cameron’s AI journey
The real-world impact of AI tools in the pro shop and on the course
Leading a team through tech adoption and fostering a culture of innovation
The biggest missed opportunities golf pros have with AI today
How AI is becoming a critical skillset for the next generation of golf professionals
Whether you're a GM, Head Pro, or part of a club’s leadership team, this conversation will inspire you to rethink what's possible—and how AI can elevate both your operations and member experience without expensive software or IT teams.
🔗 Plus, hear how Cameron is advocating for AI adoption across Ontario’s golf community and why sharing wins—not hoarding them—is key to advancing the industry.
🎧 Listen now to discover how you can start small, think big, and begin leveraging AI at your club—just like Cameron.
👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert insights on AI in golf club management!
🔗 Listen on Apple, Google, and all major podcast platforms
#AI #GolfPodcast #GolfClubManagement #GolfLeadership #PrivateClubs #GolfBusiness #GolfEvents #GolfFandB #AIForGolf #VoiceAI #GolfTech #GlenAbbeyGolfClub #CanadianGolf
📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.
Just let our AI Receptionist know that's what you’re calling for and we’ll send it over to you right away.
And test our “AceCall Golf Club” receptionist while you're at it—ask it anything a caller might ask a semi-private, year-round golf club. You’ll be amazed at what Voice AI can do for your operation.
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In this episode of The AceCall.ai Podcast, we sit down with Jeff Pacheco, the General Manager of West Haven Golf and Country Club in London, Ontario—a respected leader who’s known for combining people-first culture, business discipline, and future-ready thinking.
With a background that spans hotel hospitality, university coaching, and now elite private club management, Jeff shares how his diverse experiences have helped him lead West Haven through a transformative chapter of growth and innovation.
We dive deep into how GMs can empower their teams, evolve their event programming, and thoughtfully explore emerging technologies like AI—without losing the spirit that makes private club life so special.
We also explore:
How to build a culture where top talent wants to stay—and grow
A fresh take on event programming (including his “9 & 9” tournament model)
The unique challenge of managing member boards and internal politics
Real-world ideas for applying AI to food & beverage operations
Why Jeff believes your staff should feel trusted, not clock-watched
How to lead from the front—and why picking up trash can be a leadership move
If you’re a General Manager or club leader who wants to keep your team energized, your members engaged, and your operations moving forward—this episode will give you tons of practical takeaways from someone who’s doing it daily.
👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert insights on AI in golf club management!
🔗 Listen on Apple, Google, and all major podcast platforms here:
🔊 Listen Now and Take Your Club to the Next Level!
#GolfPodcast #GolfClubManagement #GolfLeadership #PrivateClubs #GolfBusiness #GolfEvents #GolfFandB #AIForGolf #VoiceAI #GolfTech #WestHavenGolf #CanadianGolf
📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.
Just let our AI Receptionist know that's what you are calling for and we will send it over to you right away.
And test our "AceCall Golf Club" receptionist while you're at it—ask it anything a caller might ask a semi-private, year-round golf club. You'll be amazed at what Voice AI can do for your operation.
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🎙️ ACPC - Ep. 026 INTERVIEW - The Benefits Of Becoming The AI-Savvy General Manager
In this forward-looking episode of The AceCall.ai Podcast, co-hosts Clayton Elliott and Brad Milligan dive into the growing gap between traditional golf club operations and those embracing AI to stay ahead.
Together, they explore what it means to be an AI-savvy General Manager—someone who uses Voice AI and smart automation to do more with less, improve member satisfaction, reduce staff burnout, and reclaim precious time to reinvest in member-facing experiences.
Drawing from real conversations with GMs across North America, Clay and Brad unpack:
Whether you're a private, semi-private, or public golf club, this episode will show you how becoming AI-savvy isn't about replacing your people—it’s about supporting them to do their best work.
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👉 Call the demo receptionist now at 1-866-838-8581 and see how it works.
Then book a discovery call with the AceCall.ai team to see how this works at your club.
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👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert insights on AI in golf club management!
🔗 Listen on Apple, Google, and all other podcast players here: https://acecall.ai/podcast
🔊 Listen Now and Take Your Club to the Next Level!
#GolfPodcast #GolfClubManagement #GolfLeadership #GolfBusiness #GolfOperations #AIForGolf #VoiceAI #GolfTech
📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.
Just let our AI Receptionist know that's what you are calling for and we will send it over to you right away.
And test our "AceCall Golf Club" receptionist while you're at it—ask it anything a caller might ask a semi-private, year-round golf club. You'll be amazed at what Voice AI can do for your operation.
-------------------------------------------------------------------
In this episode of The AceCall.ai Podcast, we sit down with John Caven, the esteemed General Manager of St. George’s Golf and Country Club, one of Canada’s most prestigious private clubs and the host of the 2022 RBC Canadian Open.
With a rich background that spans across Scotland and Canada, John shares the lessons he's learned from a global career in golf club management—including key takeaways from his time at the world-class Loch Lomond Golf Club.
We dive deep into the evolution of the GM role, the challenges facing modern clubs, and how top-tier leadership balances tradition with innovation.
We also explore:
The power of cultivating an “owner mindset” among members and staff
Creative capital planning and facility upgrades that protect club longevity
The realities of post-COVID staffing and what works to attract top talent
Why AI will play a pivotal role in personalizing the member experience and supporting frontline teams
How small details—like remembering how a member takes their coffee—can make world-class impressions
If you’re a current or aspiring General Manager, this is a masterclass in thoughtful leadership, operational excellence, and adapting to a fast-changing industry—straight from someone who’s done it at the highest level on both sides of the pond.
👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert insights on AI in golf club management!
🔗 Listen on Apple, Google, and all other podcast players here: https://acecall.ai/podcast
🔊 Listen Now and Take Your Club to the Next Level!
#GolfPodcast #GolfClubManagement #GolfLeadership #GolfBusiness #GolfOperations #AIForGolf #VoiceAI #GolfTech
📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.
Just let our AI Receptionist know that's what you are calling for and we will send it over to you right away.
And test our "AceCall Golf Club" receptionist while you're at it—ask it anything a caller might ask a semi-private, year-round golf club. You'll be amazed at what Voice AI can do for your operation.
-------------------------------------------------------------------🔊 Episode Description:
Welcome to another episode of The AceCall.ai Podcast, where we help golf club managers win with AI!
In this episode of The AceCall.ai Podcast, we sit down with Brad Burgart, the General Manager of Rosedale Golf Club—one of Canada’s most prestigious and storied private clubs.
With more than 25 years in the PGA of Canada and leadership roles at Fairview Mountain, Predator Ridge, and Capilano, Brad brings deep insight into what it takes to run a world-class club in a modern era.
We explore:
Whether you're managing a public, semi-private, or private club, Brad’s wisdom around balancing innovation with tradition will inspire you to think bigger about your club’s potential.
👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert insights on AI in golf club management!
🔗 Listen on Apple, Google, and all other podcast players here: https://acecall.ai/podcast
🔊 Listen Now and Take Your Club to the Next Level!
#GolfPodcast #GolfClubManagement #GolfLeadership #GolfBusiness #GolfOperations #AIForGolf #VoiceAI #GolfTech
📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.
Just let our AI Receptionist know that's what you are calling for and we will send it over to you right away.
-------------------------------------------------------------------
Welcome to another episode of The AceCall.ai Podcast, where we help golf club managers win with AI!
In today’s episode, we’re sitting down with Rich Morel, General Manager of Carrying Place Golf and Country Club, to explore what it takes to turn around a struggling golf club—and how disciplined leadership, smart systems, and personal connection can transform a club’s future.
Rich took the reins at Carrying Place when it was teetering on financial collapse. Under his leadership, the club not only survived—but thrived. He shares the exact approach he used to stabilize operations, create a culture of accountability, and build a loyal, growing membership base.
We also dive into Rich’s playbook for improving profitability in traditionally challenging areas like Food & Beverage, why most clubs underestimate their revenue leaks, and how AI is about to reshape club operations forever.
In This Episode, You’ll Learn:
✅ How to lead a club out of crisis with clarity and control
✅ The biggest revenue leaks golf clubs face—and how to plug them
✅ How to create deeper member loyalty by focusing on what makes your club unique
✅ Why most clubs lose money in F&B (and what Rich did differently)
✅ How AI can save time, improve service, and support lean teams
✅ What it takes to build a team culture that consistently wins
Whether you're facing financial challenges, team struggles, or are just looking to future-proof your club—this episode is packed with insights you can implement today.
📞 Want to supercharge your club operations with Voice AI? Call us at +1 (866) 838-8581 to learn how our Voice AI-powered solutions can boost engagement, reduce missed calls, and help you run a tighter, more responsive club.
👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert insights on growing and scaling your business!
🔗 Listen on Apple, Google, and all other podcast players here: https://acecall.ai/podcast
🔊 Listen Now and Take Your Club to the Next Level!
#GolfPodcast #GolfClubManagement #GolfLeadership #GolfBusiness #GolfOperations #AIForGolf #VoiceAI #GolfTech
📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club A.I. Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI. Just let our AI Receptionist know that's what you are calling for and we will send it over to you right away.
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Welcome to another episode of The AceCall.ai Podcast, where we help golf club managers win with AI!
Are you struggling to keep your golf club members engaged and renewing year after year? ⛳🏌️♂️
In today’s ultra-competitive market, member retention is more crucial than ever.
It’s not just about acquiring new golfers—it’s about creating an experience so valuable they never want to leave.
In this episode of The AceCall.ai Podcast, Co-Hosts Clayton Elliott and Brad Milligan break down proven strategies to reduce churn, increase engagement, and build a thriving club community that keeps members loyal for the long haul.
We’ll also explore how AI and automation are changing the game for golf club management, making retention easier and more predictable than ever before.
In This Episode, You’ll Learn:
✅ The top reasons golf club members leave (and how to prevent it)
✅ How to create an exceptional, personalized member experience
✅ The power of flexible membership options to meet diverse golfer needs
✅ How events, social engagement, and exclusivity keep members loyal
✅ Why AI-driven automation can help predict and prevent churn
✅ Actionable marketing and communication tactics to retain more members
Retention isn’t about forcing members to stay—it’s about making your club so engaging, so valuable, that leaving is never an option. 🚀
📞 Want to supercharge your member retention with Voice AI? Call us at +1 (866) 838-8581 to learn how our Voice AI-powered solutions can boost engagement, increase renewals, and transform your golf club’s success.
👉 Don’t forget to subscribe to The AceCall.ai Podcast for more expert insights on growing and scaling your business!
🔗 Listen on Apple, Google, and all other podcast players here https://acecall.ai/podcast
🔊 Listen Now and Take Your Club to the Next Level!
#GolfPodcast #GolfClubRetention #GolfBusiness #GolfMarketing #AIForGolf #GolfTech
📞 Want to start tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI. Just let our AI Receptionist know that's what you are calling for and we will send it over to you right away.
🚀 AI is changing the game in golf club management!
From automating member communications to improving staff training and optimizing event planning, AI-powered tools like ChatGPT are helping General Managers, Golf Pros, Food & Beverage Managers, and other Golf Club Managers save time, boost efficiency, and deliver a better experience for members.
In this episode of The AceCall.ai Podcast, co-hosts Clayton and Brad dive into 21 practical ways golf club managers can use ChatGPT to streamline operations, market their clubs more effectively, and enhance member engagement.
They’ll cover:
✅ How General Managers can automate emails, improve financial reporting, and conduct market research.
✅ How Golf Pros can use AI for lesson planning, club fitting recommendations, and pro shop sales.
✅ How Food & Beverage Managers can optimize menus, social media marketing, and customer feedback responses.
✅ The biggest misconceptions about AI in golf and why clubs that adopt it will have a competitive edge.
✅ Alternative AI tools to ChatGPT that managers should consider.
✅ Expert prompt-writing tips to get the best results from AI.
🎧 Hit play now and start transforming how your golf club operates with AI!
📞 Want even better prompt templates for your library? Call our Voice AI Receptionist at +1 (866) 838-8581 and ask for the The Golf Club A.I. Amplifier™, and we’ll send it to you right away!
📅 Book a free AI demo for your golf club here: https://acecall.ai/demo-cal
📩 Subscribe to our newsletter for AI insights & updates! https://acecall.ai/newsletter
🔗 Follow us on social media for more golf tech content! https://x.com/AceCallAI
#GolfClubManagement #AIforGolf #ChatGPT #GolfPros #GolfBusiness #GolfTech
Welcome to another episode of The AceCall.ai Podcast, where we help golf club managers win with AI!
In today’s episode, co-hosts Clayton Elliott and Brad Milligan explore ideas and share insights and best practices for neutralizing difficult members.
Because member complaints can be a Golf Club General Manager’s worst nightmare—draining your time, frustrating your staff, and making daily operations way more stressful than they need to be.
Some members are simply impossible to please, and no matter how hard you try, they’ll always find something to complain about.
So, how do you take back control and handle difficult members like a pro?
In this episode, Clayton Elliott and Brad Milligan dive into:
✅ Why member complaints take over your time (and how to stop it)
✅ How difficult members create stress & low morale for staff
✅ 5 expert-backed strategies to handle complaints efficiently
✅ The Complaint Funnel system to filter nonsense before it reaches you
✅ How automation & AI can cut complaints in half
✅ Why rewarding great members can shift your club’s culture
📞 Tired of wasting hours on complaints due to your club's missed calls from members?
Try our Voice AI Receptionist today at 1 (866) 838-8581 and see for yourself how it can eliminate and replace your voicemail overnight.
🔊 Listen now & take control of your club’s complaint process!
📞 Want to get started tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.
In this latest episode of The AceCall.ai Podcast, we sit down with Tyler Fitzgerald, Director of Golf and Co-Manager at Carleton Golf & Yacht Club, to explore how AI is revolutionizing club management and operations.
Tyler shares invaluable insights on:
✅ Embracing AI in golf club management – How Carleton Golf & Yacht Club has leveraged TrackMan technology to open up year-round operations and enhance the member experience. Also, Tyler shares about his own journey with AI and how it is helping him and his staff get more done easier, faster, and better.
✅ Operational efficiency & staff utilization – How AI-driven automation is helping free up staff from administrative tasks, allowing them to focus on member engagement.
✅ Challenges & lessons learned – The biggest roadblocks clubs face when adopting AI and how to get board members, staff, and members on board.
✅ The future of AI in golf – How AI-powered scheduling, food & beverage management, and even agronomy innovations could redefine club operations.
This episode is packed with real-world strategies, first-hand experiences, and practical advice for club managers looking to integrate AI into their daily operations.
Whether you’re a seasoned GM already leveraging AI, or new to the tech and looking for ways to enhance your club’s efficiency, Tyler’s perspective offers valuable insights into the future of golf management.
🎧 Listen now and discover how AI can revolutionize your club’s operations!
🔔 Subscribe to The AceCall.ai Podcast for more insights on how AI is helping golf club managers win in today’s competitive landscape.
💬 Got questions? Want to share your thoughts? Request for an episode topic? Call us today—we’d love to hear from you!
📞 Want to get started tinkering with A.I. at your golf club?
Call +1 (866) 838-8581 to claim your FREE copy of The Golf Club AI Amplifier™, a short, high-value guide designed to help you maximize your productivity with ChatGPT—whether you’re brand new to it or already using AI.
How AI-Powered Range Pickers Are Transforming Golf Course Operations: A Conversation with Matt Savage of Mill Run Golf Club
In this insightful episode of The AceCall.ai Podcast, we sit down with Matt Savage, General Manager of Mill Run Golf Club, to explore how AI-powered automation is revolutionizing golf course operations.
Matt shares invaluable insights on:
✅ The decision to embrace automation – How Mill Run Golf Club transitioned to automated range picking and why it was the right move.
✅ Operational efficiency & staff utilization – How automation has freed up employees for higher-value tasks and improved the golfer experience.
✅ Challenges & lessons learned – The real-world hurdles faced during implementation and how he and the club overcame them.
✅ The future of automation and AI in golf – What’s next for AI-driven operations, including predictive maintenance, autonomous fairway mowers, and member personalization.
This episode is packed with real-world strategies, first-hand experiences, and practical advice for club managers looking to innovate their operations with autonomous range pickers and Toptracer.
Whether you’re a seasoned GM well-verse in the latest tech, or new to the role and exploring how automation and/or AI can enhance your club’s efficiency, Matt’s perspective offers something for everyone.
You can follow Mill Run Golf Club on Facebook, X (Twitter) and Instagram for updates on their events, course play, and latest innovations.
📞 Ready to see AceCall.ai in action? Call +1 (866) 838-8581 today to test-drive our Voice AI Golf Club Receptionist and book a demo!
🎧 Listen now and discover how AI can revolutionize your club’s operations!
🔔 Subscribe to The AceCall.ai Podcast for more insights on how AI is helping golf club managers win in today’s competitive landscape.
💬 Got questions? Want to share your thoughts? Call us today and let us know—we’d love to hear from you!
In this episode of The AceCall.ai Podcast, we sit down with Steve Grass, General Manager and Executive Professional at St. Andrew’s East Golf & Country Club.
With over two decades of experience managing some of Canada’s top private clubs—including The Nest at Friday Harbour, Coppinwood, The Briars, and Angus Glen—Steve shares his insights on what it takes to successfully lead a traditional private golf club in today’s evolving landscape.
The conversation covers:
⛳ Successes & Challenges at St. Andrew’s East – How Steve and his team maintain excellence in a private equity club with no outside tournaments and no tee times.
🏌️ Balancing Tradition & Innovation – The art of modernizing a club while respecting its history and long-standing member expectations.
🤖 Leveraging AI in Golf Club Management – How AI is reshaping operations, enhancing the member experience, and streamlining efficiencies.
🚀 The Future of Golf Club Technology – What’s next in golf club management, from data analytics to emerging tech in coaching and player development.
⏳ Time Management & Productivity Hacks – Steve’s best strategies for balancing leadership, operations, and personal life in a demanding role.
If you’re a golf club manager, operator, or industry professional, this episode is packed with valuable takeaways on navigating change, embracing technology, and leading a club into the future.
🚀 BONUS: Free Resource! Want to make sure you’re asking the right questions before choosing AI-driven pricing software? Call 1-866-838-8581 and ask for our Free Gift Resource with all the best vendor questions! 📞🎁
🔗 Listen Now and discover how to make data work for your club—because the future of golf management is AI-powered.
🎧 Subscribe, rate, and review the show to never miss an episode!
Golf club managers, are you leaving money on the table with outdated pricing strategies?
⛳ AI-powered dynamic pricing and predictive analytics are transforming the way clubs optimize tee times, increase revenue, and enhance the player experience.
In this episode of the AceCall.ai Podcast, Clayton Elliott (AI tech guy) and Brad Milligan (golf industry veteran) dive deep into:
✅ How dynamic pricing works for golf clubs – and why it’s the future for some (many?) clubs 🚀
✅ Real-world case study: How Pebble Beach Golf Links successfully implements AI-driven pricing 📊
✅ The biggest challenges golf clubs face when rolling out dynamic pricing – and how to overcome them 🏌️♂️
✅ What clubs must have in place before implementing AI-powered pricing ⚙️
✅ The 10 essential questions to ask vendors before investing in dynamic pricing software 🤖💡
💡 Key Takeaway: Dynamic pricing isn’t just about raising rates—it’s about maximizing tee sheet occupancy, offering competitive pricing, and boosting customer satisfaction with data-driven decisions.
🚀 BONUS: Free Resource! Want to make sure you’re asking the right questions before choosing AI-driven pricing software? Call 1-866-838-8581 and ask for our Free Gift Resource with all the best vendor questions! 📞🎁
🔗 Listen Now and discover how to make data work for your club—because the future of golf management is AI-powered.
🎧 Subscribe, rate, and review the show to never miss an episode!
#GolfManagement #AIforGolf #DynamicPricing #GolfRevenue #TeeTimeOptimization #GolfClubTech