
Welcome to Marketing Brief, a short, regular Academy Podcast segment where Chris will provide marketers and business owners with three bite-sized insights to grow their business.
I’ve noticed something shift this year—both in how I work and how I see others using tools like ChatGPT or Claude. It’s not occasional anymore. AI has become a daily habit for a lot of people. I'm one of them.
A new report caught my attention recently around this trend, and it says 43% of consumers now use AI tools every day. Not once in a while—every day. That’s a big deal. It means the way people find answers, make decisions, and interact with content is already changing faster than most businesses realize.
So with that thought, here are 3 takeaways that you should know...