
Hey everyone, this is Chris Auman, President of Sanctuary. Welcome back to The Academy, where you get the tools, tips, and advice you need to grow your business.Today I wanted to weigh in on a topic that's on everyone's mind, and one that needs to be top-of-mind in the future, AI. Digital marketing and business is evolving at breakneck speed and AI is set to become a defining force in the way companies market themselves and grow. On one hand, it promises to revolutionize content creation, research, fact-checking, data analytics, personalization and customer service, making marketing more efficient and targeted than ever before. But alongside these exciting advancements, AI also introduces a host of challenges and threats that business leaders and marketing professionals need to be prepared for and adapt to.If you're ready to dive in, let's get started and dive in head first...