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The 30 Percent Podcast
The 30 Percent Podcast
146 episodes
2 days ago
The 30 Percent Podcast is a podcast that focuses on the Kenyan music industry. The name is derived from the astonishing stat that between 30% - 40% of music played on Kenyan radio stations is Kenyan. Our goal is to see this percentage go up significantly. We will also broadly discuss global music industry trends and contextualize them through the lens of two music producers based in Kenya.
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Music Commentary
Music
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The 30 Percent Podcast is a podcast that focuses on the Kenyan music industry. The name is derived from the astonishing stat that between 30% - 40% of music played on Kenyan radio stations is Kenyan. Our goal is to see this percentage go up significantly. We will also broadly discuss global music industry trends and contextualize them through the lens of two music producers based in Kenya.
Show more...
Music Commentary
Music
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Episode 149 | The As Usual Boys
The 30 Percent Podcast
1 hour 3 minutes 5 seconds
1 week ago
Episode 149 | The As Usual Boys

Zeji the Fundi says no one is doing anything interesting. Does the music scene lack excitement? What does it take to be different, and should fans matter in the creative process (14:40)? Also, Gengetone and Arbantone are beefing (38:59). PAVRISK says it has distributed $186,000 in royalties (43:29), then, we wrap up with new music reviews (45:07)

Intro: Vallerie Muthoni - "ON MY MIND Freestyle" produced by Hook

Pick of the Week: Winyo, Tooker - "Coda" produced by Christopher Tooker

To bring more awareness to the different genres of music within the industry we hope to see the artists & songs discussed in the podcast receive the recognition they deserve.

The 30 Percent Podcast
The 30 Percent Podcast is a podcast that focuses on the Kenyan music industry. The name is derived from the astonishing stat that between 30% - 40% of music played on Kenyan radio stations is Kenyan. Our goal is to see this percentage go up significantly. We will also broadly discuss global music industry trends and contextualize them through the lens of two music producers based in Kenya.