Episode 148 | It's Your Platform Too

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The 30 Percent Podcast

152 episodes

3 days ago

The 30 Percent Podcast is a podcast that focuses on the Kenyan music industry. The name is derived from the astonishing stat that between 30% - 40% of music played on Kenyan radio stations is Kenyan. Our goal is to see this percentage go up significantly. We will also broadly discuss global music industry trends and contextualize them through the lens of two music producers based in Kenya.

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Music Commentary

Music

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Episode 148 | It's Your Platform Too

The 30 Percent Podcast

1 hour 11 minutes 2 seconds

1 month ago

Episode 148 | It's Your Platform Too

We've got a packed episode for you this week! To start, do we need to change our interview style in the Kenyan industry (12:28)? Next, Sofiya Nzau will be on the EAFC playlist, and Bridget Blue collaborates with Nike and Spotify ((16:49). Bien performed at a sold out show in Meru. Could appealing to different cities around Kenya help or hurt his push internationally (31:48)? We then talk about the Kahaligraph and Rapcha tha Sayantist beef, is the OG'spresentation affecting his reception and legacy (39:38)? Also, Spotify announces lossless audio (50:06), and finally, we review Maya Amolo's latest album and more music (55:27).

Intro: Maya Amolo - "Hollon" produced by Cap.

Pick of the Week: Gufy, Hornsphere, Ashley - "Funny Nigga (Mtukufu Rais)" produced by Jonathan Opiyo.

To bring more awareness to the different genres of music within the industry we hope to see the artists & songs discussed in the podcast receive the recognition they deserve.