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That Sports Merch Podcast
That Sports Merch Podcast
24 episodes
8 months ago
Send us a text In Episode 8 of Season 2 (Part 2), we continue the conversation with Eric Perugini, Chief Commercial Officer at NBALAB - the research and development incubator facilitating product expansion into the NBA's Global Licensing Group. Eric continues with the journey of NBALAB since it's inception in 2016 and provides insight into the services they provide to creators looking to enter the NBA licensing programme. During this this episode we cover; The selection process at NBAL...
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Football
Business,
Sports
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Send us a text In Episode 8 of Season 2 (Part 2), we continue the conversation with Eric Perugini, Chief Commercial Officer at NBALAB - the research and development incubator facilitating product expansion into the NBA's Global Licensing Group. Eric continues with the journey of NBALAB since it's inception in 2016 and provides insight into the services they provide to creators looking to enter the NBA licensing programme. During this this episode we cover; The selection process at NBAL...
Show more...
Football
Business,
Sports
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S2 E1 | Product, Licensing & Consumer Muses - Robbie Sarton (Nick Auditore Represents)
That Sports Merch Podcast
54 minutes
1 year ago
S2 E1 | Product, Licensing & Consumer Muses - Robbie Sarton (Nick Auditore Represents)
Send us a textSeason 2 of That Sports Merch Podcast has arrived!In the first episode of S2, we talk to Robbie Sarton, Head of Product at Nick Auditore Represents. Robbie, based in Australia head up the product division of NAR, which holds the rights for the Mitchell & Ness brand (and others) for the ANZ market.We discuss the brand's rights management, product ideation and go to market strategies. You'll hear how NAR have scaled quickly and how they work with well-placed distribution chann...
That Sports Merch Podcast
Send us a text In Episode 8 of Season 2 (Part 2), we continue the conversation with Eric Perugini, Chief Commercial Officer at NBALAB - the research and development incubator facilitating product expansion into the NBA's Global Licensing Group. Eric continues with the journey of NBALAB since it's inception in 2016 and provides insight into the services they provide to creators looking to enter the NBA licensing programme. During this this episode we cover; The selection process at NBAL...