In this episode, we explore some of the basics of CRO and how choosing the right research method is important to for a successful experimentation programme. We examine a recent blog from our Global Sales Manager, Chris Hood, that outlines the different options when researching, how each of these can be useful, and how even some research is better than none. This podcast episode is 100% AI generated based on this original Webtrends Optimize blog post
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In this episode, we explore some of the basics of CRO and how choosing the right research method is important to for a successful experimentation programme. We examine a recent blog from our Global Sales Manager, Chris Hood, that outlines the different options when researching, how each of these can be useful, and how even some research is better than none. This podcast episode is 100% AI generated based on this original Webtrends Optimize blog post
In this episode, we re-purpose content from Webtrends Optimize's Help Centre that offers guidance on troubleshooting a common problem known as Sample Ratio Mismatch (SRM), where one variant in an AB test receives significantly less traffic than others. We outline several possible causes for SRM, including incorrect test location, flawed segmentation logic, JavaScript code errors, analysing data by session instead of user, redirects, and code errors within the test itself. As well as providing...
TESTWORLD: An AI's Take on AB Testing and CRO
In this episode, we explore some of the basics of CRO and how choosing the right research method is important to for a successful experimentation programme. We examine a recent blog from our Global Sales Manager, Chris Hood, that outlines the different options when researching, how each of these can be useful, and how even some research is better than none. This podcast episode is 100% AI generated based on this original Webtrends Optimize blog post
