Liquidity used to belong to the few. We’re changing that by showing exactly how tokenization turns assets into software - so anyone, anywhere, can co‑own what they believe in and build together with rules that enforce themselves. We break down the mechanics and the magic behind real‑world assets on-chain: how a $10M building can be sliced into investable tokens, why smart contracts outperform paper contracts for trust and enforcement, and what happens when startup fundraising becomes instant...
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Liquidity used to belong to the few. We’re changing that by showing exactly how tokenization turns assets into software - so anyone, anywhere, can co‑own what they believe in and build together with rules that enforce themselves. We break down the mechanics and the magic behind real‑world assets on-chain: how a $10M building can be sliced into investable tokens, why smart contracts outperform paper contracts for trust and enforcement, and what happens when startup fundraising becomes instant...
Your Brand Doesn't Need a .eth Name (And Here's Why)
TECH Talk by IHeartDomains
38 minutes
5 months ago
Your Brand Doesn't Need a .eth Name (And Here's Why)
What if most of the advice about brands needing .eth domains is fundamentally misaligned with how established companies actually build and maintain their brand identity? This provocative Tech Talk challenges conventional Web3 wisdom by examining why major brands like Nike and Apple might be better served by alternative strategies when entering the blockchain space. The podcast dives deep into the critical distinction between Ethereum Name Service (ENS) as a powerful technological protocol ve...
TECH Talk by IHeartDomains
Liquidity used to belong to the few. We’re changing that by showing exactly how tokenization turns assets into software - so anyone, anywhere, can co‑own what they believe in and build together with rules that enforce themselves. We break down the mechanics and the magic behind real‑world assets on-chain: how a $10M building can be sliced into investable tokens, why smart contracts outperform paper contracts for trust and enforcement, and what happens when startup fundraising becomes instant...
