In our Season 5 finale, Sinead Keary reveals how her experience in personal shopping and luxury retail helped her create a digital-first brand, bringing personalization to the online space.
Sinead Keary brings together lessons learned from both Topshop and Brown Thomas to create a digital-first brand that merges premium accessibility with luxury craftsmanship.
Her brand stems from her years of experience in personal shopping, understanding client needs and delivering capsule collections that women can rely on season after season.
Even with roots in traditional retail, Sinead’s focus on online sales and digital strategies allowed her to create a brand that thrives in today’s digital-first landscape.
ABOUT
Season 5 of Tech Powered Luxury is brought to you by luxury and tech entrepreneur Ashley McDonnell. With 10 years of experience working at the crossroads of luxury and technology, Ashley carved out a career across Paris, Dublin and Geneva, working at LVMH, Dior, Google and luxury group PUIG. The podcast is also taught as a module at leading business and design schools around the world, with the goal to share insightful and actionable stories and experience from industry leaders.
NEWSLETTER & COMMUNITY REWARDS
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THE TECH POWERED LUXURY TEAM
Producer & Host: Ashley McDonnell
Videography: Ben O’Neill and Morgan Prudhomme
Photography: Anastasiia Redko, Anastasiia Lopushynska and Madeline Gillespie
Production Assistants: Abigail Herbert, Gemma Brennan, Tessa Haughton Lynch, Grace Slattery and Klaudia Skierska
Newsletter: Beatriz Barros
Styling: Johanna Dooley
Styling Assistants: Cian Crowe and Alison Murphy
Public Relations: Align Agency
Content Creation: Kinsman & Co