I am always looking for ways to improve. Send me a text and let me know your thoughts! - Kevin Think your team is doing “random acts of marketing”? You’re not alone. We sat down with Josh Leatherman, CMO of Cyderes and author of the book "Scaleable Acts of Marketing" to unpack a practical, scalable system that turns creative chaos into a predictable growth engine the CRO and CFO can rally behind. No fluff, no vanity metrics—just the six systems that make marketing work at scale: talent, techn...
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I am always looking for ways to improve. Send me a text and let me know your thoughts! - Kevin Think your team is doing “random acts of marketing”? You’re not alone. We sat down with Josh Leatherman, CMO of Cyderes and author of the book "Scaleable Acts of Marketing" to unpack a practical, scalable system that turns creative chaos into a predictable growth engine the CRO and CFO can rally behind. No fluff, no vanity metrics—just the six systems that make marketing work at scale: talent, techn...
Using Trust, Creativity & Distribution to Win in Tech Marketing with Aditya Vempaty
Tech Marketing Rewired
45 minutes
2 months ago
Using Trust, Creativity & Distribution to Win in Tech Marketing with Aditya Vempaty
I am always looking for ways to improve. Send me a text and let me know your thoughts! - Kevin Ever wondered how challenger tech brands compete (or co-exist) with industry giants like Adobe and Salesforce? In this enlightening conversation, Aditya Venpati, VP of Marketing at MoEngage, shares the trust, creativity, and distribution strategies that help an AI-first customer engagement platform stand out in crowded B2B tech markets. Aditya’s journey from engineer to marketer gives him a practica...
Tech Marketing Rewired
I am always looking for ways to improve. Send me a text and let me know your thoughts! - Kevin Think your team is doing “random acts of marketing”? You’re not alone. We sat down with Josh Leatherman, CMO of Cyderes and author of the book "Scaleable Acts of Marketing" to unpack a practical, scalable system that turns creative chaos into a predictable growth engine the CRO and CFO can rally behind. No fluff, no vanity metrics—just the six systems that make marketing work at scale: talent, techn...
