I am always looking for ways to improve. Send me a text and let me know your thoughts! - Kevin Think your team is doing “random acts of marketing”? You’re not alone. We sat down with Josh Leatherman, CMO of Cyderes and author of the book "Scaleable Acts of Marketing" to unpack a practical, scalable system that turns creative chaos into a predictable growth engine the CRO and CFO can rally behind. No fluff, no vanity metrics—just the six systems that make marketing work at scale: talent, techn...
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I am always looking for ways to improve. Send me a text and let me know your thoughts! - Kevin Think your team is doing “random acts of marketing”? You’re not alone. We sat down with Josh Leatherman, CMO of Cyderes and author of the book "Scaleable Acts of Marketing" to unpack a practical, scalable system that turns creative chaos into a predictable growth engine the CRO and CFO can rally behind. No fluff, no vanity metrics—just the six systems that make marketing work at scale: talent, techn...
Translating a Founder's Vision into a Scalable GTM Strategy with Kristen Brooks of Auctane
Tech Marketing Rewired
34 minutes
4 months ago
Translating a Founder's Vision into a Scalable GTM Strategy with Kristen Brooks of Auctane
I am always looking for ways to improve. Send me a text and let me know your thoughts! - Kevin Ever wonder why some fast-growing companies hit a ceiling? The answer often lies in the transition from founder-led storytelling to scalable marketing systems. In this illuminating conversation with Kristen Brooks, Senior Director of Product Marketing at Octane, we unpack the critical challenges companies face when trying to scale beyond their founder's personal network and narrative. Kristen revea...
Tech Marketing Rewired
I am always looking for ways to improve. Send me a text and let me know your thoughts! - Kevin Think your team is doing “random acts of marketing”? You’re not alone. We sat down with Josh Leatherman, CMO of Cyderes and author of the book "Scaleable Acts of Marketing" to unpack a practical, scalable system that turns creative chaos into a predictable growth engine the CRO and CFO can rally behind. No fluff, no vanity metrics—just the six systems that make marketing work at scale: talent, techn...
