Enjoy this podcast replay: Join Jennifer Didier and she speaks to Nimia Amaya. They will discuss the importance of education and the need to have confidence, even it it takes you in a different direction than you thought. Bio for Nimia Amaya: Nimia Amaya is the Demand Generation Director at Younium. A digital mediaand marketing professional with expertise in the North American and LatinAmerican markets. She holds a BA in Broadcast Media from theUniversity of North Texas and has worked with brands such as UnivisionCommunications, Verizon, Levi’s, Macy’s, and Cedar Fair Entertainment. Sheresides in Dallas, TX with her 9-year-old daughter. Update on Nimia Amaya: As an award-winning bilingual marketing and demand generation leader with over 10 years of experience in B2B SaaS, I’ve led marketing efforts for global tech companies based in Sweden, France, and the U.S., specializing in demand generation across the North American and Latin American markets. In my roles, I’ve developed strategies from the ground up, driven revenue growth, and managed multi-million dollar budgets. I’ve also led cross-functional teams with staff in the U.S., Mexico, France, and Sweden, giving me a deep understanding of how to execute high-impact campaigns across geographies. My experience in high-growth startups allows me to adapt quickly, and my data-driven, customer-centric approach ensures that the strategies I implement deliver results aligned with both business and market needs. She currently works at Triple Whale as a Lifecycle Marketing Manager.