#147: BRIDGER – The Bridge from Prospect to Purchase

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Tea Time With Tech Marketing Leaders

Kerry Guard

157 episodes

1 day ago

This podcast helps Marketing Leaders who work at Tech Companies get their brands found via transparent, measurable digital marketing. Tech Marketing leaders join our host Kerry Guard to discuss what challenges they're currently facing and the creative solutions they've found to solve them. It's presented by MKG Marketing - a digital advertising agency of experts who specialize in SEO, Digital Advertising, and Analytics. Be sure to subscribe so you catch every episode as soon as it drops each week.

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#147: BRIDGER – The Bridge from Prospect to Purchase

Tea Time With Tech Marketing Leaders

1 hour 21 minutes 51 seconds

1 year ago

#147: BRIDGER – The Bridge from Prospect to Purchase

Trevor van Woerden. Trevor, a seasoned marketer, joins host Kerry Guard to discuss his journey in creating engaging content and his experiences in the sales world.

Tune in as Trevor shares his insights on building relationships on LinkedIn, the importance of empathy in sales, and the transformational power of the Challenger Sales approach. He also delves into his live-streaming shows, "The Early" and "The Hotness Unleasher," and how they have connected and impacted the LinkedIn community.

Kerry and Trevor also tackle the evolving marketing and sales landscape, discussing the responsibility for revenue generation and the need for collective accountability. So please sit back, grab a cup of tea, and join us for this insightful conversation with Trevor van Woerden on Tea Time with Tech Marketers!

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Tea Time with Tech Marketing Leaders is a Livecast on LinkedIn and YouTube almost every Thursday around 3 pm ET.

Kerry Guard, CEO and Co-Founder of MKG Marketing, interviews B2B marketers who work for complex tech brands and market to tough audiences who generally don't like marketing – CISOs, Developers, and even us... marketers.