
Recently, the popular syrup company, Aunt Jemima announced that they would be rebranding. Some people thought this rebranding was all a reaction to BLM and maybe a little pre-mature. Others thought it was a great time for a change.
JT and Matt give our two cents on the issue and cover steps that businesses should take before they decide to rebrand for themselves.
This episode is sponsored by:
https://www.fontanamazda.com/
https://xyonsoftware.com/