When thoughtful consumers have a genuine, authentic passion for your product, it leads them to share their excitement with family, friends and tertiary connections in their social network, both in person and online. These are the things that people dream about, feel deeply, and ultimately live for.
The Tattoos not Brands podcast follows our journey to becoming a unique marketer, who has learned the back-to-basics approach, understanding fundamental psychological concepts, and applying them in an entrepreneurial way is always best practice.
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When thoughtful consumers have a genuine, authentic passion for your product, it leads them to share their excitement with family, friends and tertiary connections in their social network, both in person and online. These are the things that people dream about, feel deeply, and ultimately live for.
The Tattoos not Brands podcast follows our journey to becoming a unique marketer, who has learned the back-to-basics approach, understanding fundamental psychological concepts, and applying them in an entrepreneurial way is always best practice.
S2 Ep2: Does Your Logo Make a Promise to Your Consumers?
Tattoos Not Brands
43 minutes 35 seconds
1 year ago
S2 Ep2: Does Your Logo Make a Promise to Your Consumers?
Nova Lorraine and Clint White delve into expressive individuality in the crowded clothing industry, discussing how emerging brands like Psycho Bunny can capture consumer attention by offering unique value beyond just recognizable logos, together with Matthew (Hatch) Morein, former Vice President of Brand and Marketing for Psycho Bunny, who shares insights on the impact of charting a unique branding path in contrast to established brands such as Izod, Polo, and Nike. Throughout the episode, Nova and Clint explore the challenges of blending in with the market while striving to stand out with a distinctive identity.
Tattoos Not Brands
When thoughtful consumers have a genuine, authentic passion for your product, it leads them to share their excitement with family, friends and tertiary connections in their social network, both in person and online. These are the things that people dream about, feel deeply, and ultimately live for.
The Tattoos not Brands podcast follows our journey to becoming a unique marketer, who has learned the back-to-basics approach, understanding fundamental psychological concepts, and applying them in an entrepreneurial way is always best practice.
