When thoughtful consumers have a genuine, authentic passion for your product, it leads them to share their excitement with family, friends and tertiary connections in their social network, both in person and online. These are the things that people dream about, feel deeply, and ultimately live for.
The Tattoos not Brands podcast follows our journey to becoming a unique marketer, who has learned the back-to-basics approach, understanding fundamental psychological concepts, and applying them in an entrepreneurial way is always best practice.
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When thoughtful consumers have a genuine, authentic passion for your product, it leads them to share their excitement with family, friends and tertiary connections in their social network, both in person and online. These are the things that people dream about, feel deeply, and ultimately live for.
The Tattoos not Brands podcast follows our journey to becoming a unique marketer, who has learned the back-to-basics approach, understanding fundamental psychological concepts, and applying them in an entrepreneurial way is always best practice.
Today, we're excited to welcome Xtina Parks, the Founder of ROAM: A Xtina Parks Gallery and CEO of Xtina Studios. Xtina is a passionate African wildlife photographer, filmmaker, and conservationist expedition leader dedicated to preserving habitats and protecting wildlife across Africa. In this episode, we explore how Xtina blends her passions for art, conservation, and adventure into a unique business model, the importance of passion in one's work, and the challenges of transforming that passion into a viable business, especially when it involves multiple complex components. Balancing these diverse elements under one cohesive umbrella is no small feat, and we'll dive into how Xtina successfully navigates these challenges.
Tattoos Not Brands
When thoughtful consumers have a genuine, authentic passion for your product, it leads them to share their excitement with family, friends and tertiary connections in their social network, both in person and online. These are the things that people dream about, feel deeply, and ultimately live for.
The Tattoos not Brands podcast follows our journey to becoming a unique marketer, who has learned the back-to-basics approach, understanding fundamental psychological concepts, and applying them in an entrepreneurial way is always best practice.
