In this Season Nine opening episode of Tate Talks, Chris sits down with Tracie Orisko, a well-known name in the MSP space, to discuss her fascinating journey—from co-founding Managed Sales Pros to her current role leading sales development and community at Huntress.

Tracie shares insights on:

• Her unexpected entry into the MSP industry (and how a trip to Disney played a part).
• The evolution of cold calling and why ethical sales practices matter.
• The biggest challenges facing MSPs in 2025, including staffing and cybersecurity threats.
• The importance of building community and strong vendor-partner relationships.
• Her personal passions, from scuba diving to fiction books from little libraries.
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Plus, she drops valuable advice on how MSPs can improve their sales process, avoid common pitfalls, and stay ahead in an increasingly complex industry.

About Tracie

Connect with Tracie on LinkedIn ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠and check out the Huntress website ⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠Music - https://www.purple-planet.com