In this special episode, Tash catches up with Absolute Collagen founder Maxine Laceby at the recent Charge X event in London, hosted by Recharge. Maxine is one of the UK’s best-known DTC success stories. Her journey from kitchen experiments to a multi-million-pound brand offers a masterclass in how to build and scale a business that customers genuinely love.
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In this special episode, Tash catches up with Absolute Collagen founder Maxine Laceby at the recent Charge X event in London, hosted by Recharge. Maxine is one of the UK’s best-known DTC success stories. Her journey from kitchen experiments to a multi-million-pound brand offers a masterclass in how to build and scale a business that customers genuinely love.
The $100B Problem That’s Costing Ecom Brands Big, with LEAF
Tash Talks TV
38 minutes
6 months ago
The $100B Problem That’s Costing Ecom Brands Big, with LEAF
Gilbert Corrales and Wes Hartley, co-founders of LEAF, join Tash to expose a silent killer in the world of e-commerce: broken conversion tracking. With backgrounds in music tech and data engineering, Gil and Wes have built one of the most sophisticated performance agencies in the UK – one that isn't afraid to tell brands the truth. In this deep-dive episode, they reveal how poor tracking is wasting billions in ad spend, why transparency matters more than ROAS, and how brands can take ba...
Tash Talks TV
In this special episode, Tash catches up with Absolute Collagen founder Maxine Laceby at the recent Charge X event in London, hosted by Recharge. Maxine is one of the UK’s best-known DTC success stories. Her journey from kitchen experiments to a multi-million-pound brand offers a masterclass in how to build and scale a business that customers genuinely love.