Send us a text In this episode of Taproom Talks Kenny Dooley is joined by Zoe Ogilvie of Big Partnership. Zoe, who recently semi-retired, shares her journey in marketing and communications, from her early days in Paris, to establishing the Aberdeen office of Big Partnership. She discusses the challenges and triumphs of growing a successful agency, the importance of company culture, leadership through communication, and the evolution of the PR and marketing industry. Zoe also touches on ...
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Send us a text In this episode of Taproom Talks Kenny Dooley is joined by Zoe Ogilvie of Big Partnership. Zoe, who recently semi-retired, shares her journey in marketing and communications, from her early days in Paris, to establishing the Aberdeen office of Big Partnership. She discusses the challenges and triumphs of growing a successful agency, the importance of company culture, leadership through communication, and the evolution of the PR and marketing industry. Zoe also touches on ...
Navigating Change: Ian Ord's Insights on Digital Transformation and Business Culture
Taproom Talks
54 minutes
1 week ago
Navigating Change: Ian Ord's Insights on Digital Transformation and Business Culture
Send us a text In this episode of Taproom Talks, Kenny is joined by Ian Ord of Fifth Ring, an Aberdeen-founded marketing communications business that has grown to serve clients globally. Ian shares his journey from aspiring accountant to advertising professional and the founding of Fifth Ring in 1993. He discusses the evolution of the agency from a generalist to a B2B specialist in the energy industry, its international expansion to Singapore and Houston, and the significant impact of the dig...
Taproom Talks
Send us a text In this episode of Taproom Talks Kenny Dooley is joined by Zoe Ogilvie of Big Partnership. Zoe, who recently semi-retired, shares her journey in marketing and communications, from her early days in Paris, to establishing the Aberdeen office of Big Partnership. She discusses the challenges and triumphs of growing a successful agency, the importance of company culture, leadership through communication, and the evolution of the PR and marketing industry. Zoe also touches on ...