Saving Narragansett, New England’s Beloved Legacy Lager

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Taplines

VinePair

62 episodes

9 months ago

It’s modern American history, one beer at a time! Join VinePair contributing editor and columnist Dave Infante for Taplines, a weekly interview series with brewing icons, industry insiders, and outspoken experts about the United States’ most beloved and best-selling beers. Bros discussing their favorite IPAs, this ain’t. Taplines is a mix of journalism, history, and beer that you won’t find anywhere else but the VinePair Podcast Network.

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All content for Taplines is the property of VinePair and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Hosted on Acast. See acast.com/privacy for more information.

Saving Narragansett, New England’s Beloved Legacy Lager

Taplines

50 minutes 49 seconds

1 year ago

Saving Narragansett, New England’s Beloved Legacy Lager

After trading hands several times and closing its Rhode Island facility to contract brew, the Narragansett brand was eventually scooped up by a group of investors in 2005. With hands-on experience marketing beverage alcohol from creating Hendrick's Gin and Sailor Jerry Spiced Rum, Quaker City Mercantile founder and 'Gansett investor Steven Grasse set about rebranding the flagship legacy lager and the rest of the company's portfolio for a future befitting its storied past. This is the story of how that went. Don't forget to like, review, and subscribe!

Hosted on Acast. See acast.com/privacy for more information.