What if the most exciting breakthroughs in retail media are happening far from the spotlight of the industry’s biggest players? Right now, a new generation of challenger retail media networks is quietly rewriting the rules. These second and third tier RMNs are building powerful flywheels, capturing the imagination of brands, and connecting with shoppers in ways that even the giants are starting to notice. According to Insider Intelligence, there are now over 200 retail media networks in opera...
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What if the most exciting breakthroughs in retail media are happening far from the spotlight of the industry’s biggest players? Right now, a new generation of challenger retail media networks is quietly rewriting the rules. These second and third tier RMNs are building powerful flywheels, capturing the imagination of brands, and connecting with shoppers in ways that even the giants are starting to notice. According to Insider Intelligence, there are now over 200 retail media networks in opera...
Marketplace Revolution: How Retail Media and eCommerce are Redefining Success
Tap Into An Expert Podcast
49 minutes
7 months ago
Marketplace Revolution: How Retail Media and eCommerce are Redefining Success
This episode explores the dynamic intersection of retail marketplaces, retail media, and expert-driven marketing. Host Eric Sheinkop speaks with Kiri Masters, a leading expert in eCommerce and retail media, recognized as a Top 100 Retail Influencer and Ad Age 40 Under 40 honoree. Kiri shares her extensive experience helping brands navigate complex retail marketplaces like Amazon and Walmart, offering invaluable insights on how to thrive in this competitive space. This episode dives into the e...
Tap Into An Expert Podcast
What if the most exciting breakthroughs in retail media are happening far from the spotlight of the industry’s biggest players? Right now, a new generation of challenger retail media networks is quietly rewriting the rules. These second and third tier RMNs are building powerful flywheels, capturing the imagination of brands, and connecting with shoppers in ways that even the giants are starting to notice. According to Insider Intelligence, there are now over 200 retail media networks in opera...
