What’s the number one job of an early-stage CEO? According to serial entrepreneur
Eric Marcoulier, it’s not vision or leadership. It’s sales.
In this episode, Chris chats with Eric about hard-earned lessons from his years of startup experience, including the brutal truths about the CEO's role in early-stage growth. From customer discovery to selling the vision, Eric emphasizes the emotional and strategic weight a founder must carry to push their company forward.
In this Episode:
- Why the CEO must handle the first 30 sales to ensure long-term success
- How to balance personal passion with market realities
- The emotional resilience required to lead a startup through challenges