There isn't one playbook for running a business and the decisions business owners face are rarely straightforward. Every other week, we’ll bring together independent business owners to have frank discussions and share their perspectives on some of the most pressing issues impacting their lives—from the changing rules of commerce to work-life balance.
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There isn't one playbook for running a business and the decisions business owners face are rarely straightforward. Every other week, we’ll bring together independent business owners to have frank discussions and share their perspectives on some of the most pressing issues impacting their lives—from the changing rules of commerce to work-life balance.
Talking Squarely About The New Realities of Selling Online
Talking Squarely | Running a Small Business
25 minutes
4 years ago
Talking Squarely About The New Realities of Selling Online
For many businesses, selling online is no longer a nice-to-have, it's a need-to-have. Instead of measuring success in foot traffic, businesses are thinking about clicks and online orders for the first time, which comes with its own challenges, many of them unanticipated, or even previously considered. We invited three business owners to discuss the reality of creating a successful online arm of their business when their previous focus was running and growing brick-and-mortar locations. Featuring Chef Leilani Baugh, owner of Roux and Vine in Oakland, CA; CJ Barone, owner of Empire Tea & Coffee in Newport, RI; and David Velasco, owner of The Mellow in San Francisco, CA.
Talking Squarely | Running a Small Business
There isn't one playbook for running a business and the decisions business owners face are rarely straightforward. Every other week, we’ll bring together independent business owners to have frank discussions and share their perspectives on some of the most pressing issues impacting their lives—from the changing rules of commerce to work-life balance.
