Michael Georgiou: Imaginovation, CMO, Entrepreneur, Podcaster, Influencer
73 episodes
4 days ago
Tales from the PROS is hosted by Michael Georgiou, Co-Founder, and Eric Lawrence, Director of Growth at Imaginovation, an award-winning app and software development company. Each episode dives into honest, unscripted conversations, hard-earned lessons, and the behind-the-scenes chaos of life inside a tech agency.
If you’re a founder, exec, or innovator trying to navigate the tech world without getting burned, this podcast is your no-BS roadmap. Through real talk, personal stories, and insights from the front lines, you’ll pick up smarter ways to build software, steer clear of common mistakes, and choose the right partners in a crowded, often confusing space.
Whether you’re scaling a startup, driving digital change at a larger company, or just love keeping up with tech innovation, Tales from the PROS brings you straight-shooting advice and inspiration without the fluff.
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Tales from the PROS is hosted by Michael Georgiou, Co-Founder, and Eric Lawrence, Director of Growth at Imaginovation, an award-winning app and software development company. Each episode dives into honest, unscripted conversations, hard-earned lessons, and the behind-the-scenes chaos of life inside a tech agency.
If you’re a founder, exec, or innovator trying to navigate the tech world without getting burned, this podcast is your no-BS roadmap. Through real talk, personal stories, and insights from the front lines, you’ll pick up smarter ways to build software, steer clear of common mistakes, and choose the right partners in a crowded, often confusing space.
Whether you’re scaling a startup, driving digital change at a larger company, or just love keeping up with tech innovation, Tales from the PROS brings you straight-shooting advice and inspiration without the fluff.
Using Data to Overcome the Challenges of Growing A Company
Tales From The PROS
44 minutes
4 years ago
Using Data to Overcome the Challenges of Growing A Company
In today's episode of Tales from the PROS, I talk with Dan McGaw, who is an award-winning entrepreneur, speaker and CEO of McGaw.io, an analytics and marketing technology consultancy, and also the founder of a SaaS platform called UTM.io. In addition, he also finds time to be a 500 Startups Mentor, and has previously started the first business accelerator in Orlando. He was previously selected to be a United States Ambassador of Entrepreneurship by the United States Department of State In this episode, we talk about Dan’s journey to entrepreneurship and his experience of building and growing a tech consultancy. We talk about mistakes businesses make in sales and marketing, and the future of marketing and data. Don't Miss: 1. What it takes to be an industry leader in marketing space - 7:17 2. Biggest challenges companies face in current times - 13:06 3. KPIs should look for to grow business revenue - 22:10 Listen and Subscribe on iTunes: https://podcasts.apple.com/us/podcast/tales-from-the-pros/id1371067192 Topics We Discuss: 1. Dan’s inspiring story of how he got to where he is today 2. What it takes to be an industry leader like McGaw and UTO.io 3. The biggest challenges/problems that companies have and how to overcome them 4. Dan talks about some of the most important data metrics to look for in order to grow in revenue 5. The future of marketing and data 6. Thoughts and advice on what it takes to succeed today 7. Dan defines his story in one-word Follow Dan McGaw Website: https://mcgaw.io/ Linkedin: https://www.linkedin.com/in/danielmcgaw/ Twitter: https://twitter.com/Danielmcgaw Follow Me and Subscribe: https://linktr.ee/mgeorgiou22
Tales From The PROS
Tales from the PROS is hosted by Michael Georgiou, Co-Founder, and Eric Lawrence, Director of Growth at Imaginovation, an award-winning app and software development company. Each episode dives into honest, unscripted conversations, hard-earned lessons, and the behind-the-scenes chaos of life inside a tech agency.
If you’re a founder, exec, or innovator trying to navigate the tech world without getting burned, this podcast is your no-BS roadmap. Through real talk, personal stories, and insights from the front lines, you’ll pick up smarter ways to build software, steer clear of common mistakes, and choose the right partners in a crowded, often confusing space.
Whether you’re scaling a startup, driving digital change at a larger company, or just love keeping up with tech innovation, Tales from the PROS brings you straight-shooting advice and inspiration without the fluff.
