It is a podcast to inspire and empower others by cool stories from every day smart, sophisticated, trendy, hip, energetic people from around the world. Those many people with unique and different stories will be on the show – it can be YOU. What is their magic superpower to make changes in the world? you might wonder?
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It is a podcast to inspire and empower others by cool stories from every day smart, sophisticated, trendy, hip, energetic people from around the world. Those many people with unique and different stories will be on the show – it can be YOU. What is their magic superpower to make changes in the world? you might wonder?
Shoe Shoemaker, Co-founder, COO HYBRD - Do Hard Things, Ep. 494
Take it from the Ironwoman
18 minutes 2 seconds
3 months ago
Shoe Shoemaker, Co-founder, COO HYBRD - Do Hard Things, Ep. 494
🎙️ Guest Introduction: Shoe Shoemaker is the co-founder and COO of HYBRD, a fitness app that merges strength and cardio data.
💡 About HYBRD: it combines cardio (via wearables) and strength training (via templates or photos/screenshots) data in one place. It's designed for athletes who train in multiple disciplines like triathlon. Spider chart shows fitness attributes (aerobic endurance, VO₂ max, upper/lower body strength, etc.).
🏋️ Why HYBRD: Shoe and her co-founders were tracking workouts manually in spreadsheets, despite being in 2024.
Shoe is the only woman on the founding team — “Beat the Boys” is her playful motto.
🏃 From Athlete to Entrepreneur: Shoe has a lifelong background in sports: swimming, soccer, lacrosse, triathlon.
🧠 Lessons from Sports Applied to Entrepreneurship
Discipline: No one pushes you; you must do the work.
Teamwork & Communication: Like in team sports, you must work well with others to succeed.
Endurance: Startup life is a marathon, not a sprint.
Sportsmanship: Reputation matters in the long game of entrepreneurship.
Supportive Competition: Friendly rivalries keep you motivated and improving.
🌍 Balance & Rejuvenation: Recharging is vital — not everything is about “grind culture.” Taking breaks (like upcoming Europe trip) helps spark creativity and improve performance. She loves being outdoors, traveling, and practicing mindful rest.
Take it from the Ironwoman
It is a podcast to inspire and empower others by cool stories from every day smart, sophisticated, trendy, hip, energetic people from around the world. Those many people with unique and different stories will be on the show – it can be YOU. What is their magic superpower to make changes in the world? you might wonder?