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Take Flight - Spitfire Inbound Podcast
Spitfire Inbound
22 episodes
4 days ago
Marketing in today’s economy is tough. Generating high-quality leads that convert into customers is even tougher. Join Motso, Candice, and Julia as they host chats with industry experts, Spitfire team members, and each other about the latest digital marketing trends and topics. They also dive into what it’s like to work in a marketing agency and explore why the Inbound Marketing methodology really works. Whether you're a marketing enthusiast, HubSpot curious, a business owner, or just looking to learn more about inbound marketing, this podcast is for you!
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Marketing
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All content for Take Flight - Spitfire Inbound Podcast is the property of Spitfire Inbound and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Marketing in today’s economy is tough. Generating high-quality leads that convert into customers is even tougher. Join Motso, Candice, and Julia as they host chats with industry experts, Spitfire team members, and each other about the latest digital marketing trends and topics. They also dive into what it’s like to work in a marketing agency and explore why the Inbound Marketing methodology really works. Whether you're a marketing enthusiast, HubSpot curious, a business owner, or just looking to learn more about inbound marketing, this podcast is for you!
Show more...
Marketing
Business
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EP 19: AI in Business: Unlocking Strategy, Efficiency & Growth | Spitfire Take Flight Podcast
Take Flight - Spitfire Inbound Podcast
1 hour 17 minutes 19 seconds
5 months ago
EP 19: AI in Business: Unlocking Strategy, Efficiency & Growth | Spitfire Take Flight Podcast


In this episode of the Spitfire Take Flight Podcast, we explore the evolving role of AI in business and how it's revolutionising strategy, marketing, and decision-making.  Hosted by Spitfire’s Strategic Director Alison Leishman, this discussion explores how artificial intelligence is no longer just a tool for automation—but a powerful engine for insight, intent decoding, and decision-making.

 What You’ll Learn:

  • How businesses can use AI to decode customer intent

  • The real-world benefits and challenges of integrating AI into strategy

  • Why aligning AI with your marketing funnel is critical

  • Ethical considerations in driving engagement when using AI for businesses 

  • Practical tips for adopting AI efficiency in your content and sales workflows

  • Whether you're a strategist, marketer, or business leader, this episode provides actionable insights on leveraging AI to boost business performance, sharpening your AI Compass for smarter insights — today and into the future.


    🎧 Tune in to stay ahead of the curve in a rapidly changing digital world. 👇 Don’t forget to like, comment, and share if this inspired your next strategy meeting!


    #TakeFlightWithSpitfire ✈️ #AIinBusiness


    Take Flight - Spitfire Inbound Podcast
    Marketing in today’s economy is tough. Generating high-quality leads that convert into customers is even tougher. Join Motso, Candice, and Julia as they host chats with industry experts, Spitfire team members, and each other about the latest digital marketing trends and topics. They also dive into what it’s like to work in a marketing agency and explore why the Inbound Marketing methodology really works. Whether you're a marketing enthusiast, HubSpot curious, a business owner, or just looking to learn more about inbound marketing, this podcast is for you!