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Synerise Smart Sessions
Synerise Smart Sessions
11 episodes
5 days ago
Smart Sessions is a new video podcast series. In each episode, our guests and specialists discuss business solutions, product knowledge, strategies and technical possibilities. Each episode is a great way to learn about different aspects of product development and some of the most effective techniques for growing your business. You'll get to see how different companies use Synerise to achieve their goals and find marketing inspiration.
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Marketing
Business
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All content for Synerise Smart Sessions is the property of Synerise Smart Sessions and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Smart Sessions is a new video podcast series. In each episode, our guests and specialists discuss business solutions, product knowledge, strategies and technical possibilities. Each episode is a great way to learn about different aspects of product development and some of the most effective techniques for growing your business. You'll get to see how different companies use Synerise to achieve their goals and find marketing inspiration.
Show more...
Marketing
Business
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#7 mBank's Data-Driven Journey
Synerise Smart Sessions
28 minutes 53 seconds
2 years ago
#7 mBank's Data-Driven Journey

Anastasia Chaykina, Head of Delivery 

Krzysztof Pałuszyński, Deputy Director of Omnichannel Department Retail Banking at mBank

This episode is for business professionals, entrepreneurs and data-driven companies who are interested in learning more about how to use Synerise’s platform to process customer data in real time, analyze, and build hyper-personalized customer communications. We discuss the challenges of Synerise with mBank – an innovative, mobile-focused, and first fully internet-based bank in Poland. Anastasia Chaykina and Krzysztof Pałuszyński explore mBank’s plans for the development of Al-based projects in the near future and its role in the ever-evolving banking industry. Get ready to go behind the scenes of a data-driven bank and gain valuable insights into the world of Synerise. 

We also discuss:   

  • What is the main scope of projects led by mBank and Synerise? 
  • What was the most difficult challenge at the beginning of the cooperation? 
  • What did the implementation project look like? 
  • What are the plans for the development of AI-based projects in the nearest future?
Synerise Smart Sessions
Smart Sessions is a new video podcast series. In each episode, our guests and specialists discuss business solutions, product knowledge, strategies and technical possibilities. Each episode is a great way to learn about different aspects of product development and some of the most effective techniques for growing your business. You'll get to see how different companies use Synerise to achieve their goals and find marketing inspiration.