Send us a text An awesome discussion about Advertising versus Organic Marketing with Mark Chapman of the I Do Society. We dove into ad spend, ad frequency, types of ads that are working and so much more! Tune in to find out just how many touch points current couples really need to turn from prospect to client! And If you've been thinking about Google ads as a wedding pro, this episode will be extra insightful! The I Do Society Website Follow I Do Society on Instagram Learn more a...
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Send us a text An awesome discussion about Advertising versus Organic Marketing with Mark Chapman of the I Do Society. We dove into ad spend, ad frequency, types of ads that are working and so much more! Tune in to find out just how many touch points current couples really need to turn from prospect to client! And If you've been thinking about Google ads as a wedding pro, this episode will be extra insightful! The I Do Society Website Follow I Do Society on Instagram Learn more a...
What the heck does "storytelling" in your copy even mean? A conversation with wedding industry copywriter, Andrea Shah
Swell Social Hour
57 minutes
3 months ago
What the heck does "storytelling" in your copy even mean? A conversation with wedding industry copywriter, Andrea Shah
Send us a text In this episode of Swell Social Hour, Serena Waller and Andrea discuss the intricacies of copywriting, storytelling, and branding within the wedding industry. Andrea shares her journey into the wedding sector, the importance of understanding client experiences, and how to effectively communicate through storytelling. We delve into the challenges of maintaining a consistent brand voice across different platforms, the significance of email funnels, and the impact of AI tools like...
Swell Social Hour
Send us a text An awesome discussion about Advertising versus Organic Marketing with Mark Chapman of the I Do Society. We dove into ad spend, ad frequency, types of ads that are working and so much more! Tune in to find out just how many touch points current couples really need to turn from prospect to client! And If you've been thinking about Google ads as a wedding pro, this episode will be extra insightful! The I Do Society Website Follow I Do Society on Instagram Learn more a...
