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Redefining Publisher Value with BuzzFeed’s Ken Blom
Sustainable Growth
10 minutes 54 seconds
3 months ago
Redefining Publisher Value with BuzzFeed’s Ken Blom
BuzzFeed’s Chief Business Officer Ken Blom joins Scope3’s Anne Coghlan to talk about the future of publishing. From improving efficiency with AI to redefining what brand safety looks like in a rapidly evolving landscape, the conversation explores how BuzzFeed is using technology and transparency to better connect with consumers and advertisers alike.